AI Leaders Podcast #54: From Productivity to Creativity, The Real Value of Generative AI

Explore the transformative impact of generative AI in marketing at Accenture with Teresa Tung who is joined by May Habib, CEO of Writer, and Marc Appel. This episode delves into real productivity gains, growth acceleration, and team morale. Discover how generative AI goes beyond efficiency, shaping a future where innovation and engagement take center stage.