The Most Consequential Consumer Trends for 2025

On this episode of #Hashtags, Gartner analyst Kate Muhl leverages Gartner’s proprietary quantitative and qualitative consumer research to paint a vivid picture of consumer life — and brand challenges — in the postinflation era. The discussion hones in on the consumer trends and cultural themes that will matter to CMOs and their organizations in 2025, as well as thought starters on making the most of those trends.

Kate Muhl is a Gartner analyst specializing in cultural and consumer insights. Kate has been researching and advising on the consumer and U.S. culture for nearly two decades.