Accessible Beauty: The Billion-Dollar Market Beauty Brands Ignore (ft. Ashton McGrady)
Calling In Sick30 Maalis

Accessible Beauty: The Billion-Dollar Market Beauty Brands Ignore (ft. Ashton McGrady)

This week on Calling in Sick, we're talking about something that affects 1 in 6 people... but somehow, the beauty industry still hasn't gotten the memo. I'm sitting down with Ashton McGrady, disabled beauty creator, accessibility consultant, and co-founder of Wishing Well Collective, to talk about why the beauty industry keeps ignoring disabled consumers, what it actually looks like to design for accessibility (hint: it's not a campaign), and how brands are leaving trillions on the table. We're diving into: ✨ What "accessible beauty" actually means, and why your fave brand may get it wrong 🚩 The difference between performative inclusion and real accessibility 💄 Ashton's low-spoon beauty routine and how to simplify self-care on hard days 🔥 Hot takes on every beauty trend (semi-permanent makeup, skin cycling, LED masks, tinted SPF, and more!) Plus, we're playing Accessible or Not with some of your most-loved products... and the results might surprise you. xx, Alex 💬 Comment: What's one beauty product or brand that has made you feel truly seen? TIMESTAMPS Intro: 00:00:00 Welcome back to Calling in Sick! 00:01:46 Alex’s Picks of the Week (Tilt, Rare Beauty) Accessible Beauty with Ashton: 00:03:30 Intro to Ashton and accessibility consulting 00:08:04 Ashton’s health background and diagnosis 00:17:40 How Ashton fell in love with the beauty industry 00:20:01 Starting a consulting business (Wishing Well Co.) 00:26:03 Defining accessible vs. inaccessible beauty products 00:34:40 The role of an accessibility consultant 00:40:24 What good accessible design looks like (Tilt, Guide Beauty, Rare Beauty) Conclusion: 01:00:51 One Brain Cell Show: Paradise and Dinosaur (Netflix) 01:05:47 Where to find Ashton 01:06:42 Thank you for listening! ---------------------------------------------------------------- Stay connected and follow us on socials for more! • Instagram - https://www.instagram.com/callinginsickpod/ • TikTok - https://www.tiktok.com/@callinginsickpod • Facebook - https://www.facebook.com/profile.php?id=61558234607568 • Substack - https://substack.com/@callinginsickpod? Connect with our Guest, Ashton McGrady! • Instagram - https://www.instagram.com/radiantlygolden/ • Podcast - https://open.spotify.com/show/3mJfoDWsvKYDILyrXquHJ0?si=069b8d9c35ed4165 • Her Consulting, Wishing Well Co. - https://www.wishingwellco.com/ ---------------------------------------------------------------- Powered by: Just Media House -- https://www.justmediahouse.com/ Produced by: Alexandra Wildeson — https://www.instagram.com/alexandrawildeson/ Alex’s Picks of the Week: We’re talking accessible beauty, so I obviously am giving the shout-out to the QUEENS of the industry!!! ✨Tilt Beauty — https://go.shopmy.us/p-49609360 AWILD15 for 15% off at checkout ✨Rare Beauty — https://go.shopmy.us/p-29262843 #AccessibleBeauty #DisabledBeauty #ChronicIllness #SpoonieLife #InvisibleIllness #EhlersDanlosSyndrome #EDSAwareness #POTS #ChronicPain #DisabilityAwareness #BeautyForAll #InclusiveBeauty #AshtonMcGrady #WishingWellCollective #AccessibilityMatters #LowSpoonDays #SkinCare #BeautyTips #CallingInSickPodcast #AlexWildeson #RareBeauty #TiltBeauty Learn more about your ad choices. Visit megaphone.fm/adchoices

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