From Track to Trademark: Intellectual Property in the Sporting World

In our latest podcast episode from Bird & Bird, Brianna Quinn (Partner Australia, Bird & Bird) sits down with Rebecca Currey, a Bird & Bird IP Partner in Australia, and Gabriella Bornstein, the Chief Operating Officer and General Counsel at Motorsport Australia, to dive into the fascinating intersection of IP and Sport. This conversation was inspired by the recent 2026 World IP Day celebrations which focused upon the role and power of intellectual property in sports with the theme “Ready, Set, Innovate”. Tune in to hear their insights on a variety of concepts including trademarks, branding, technological developments, and the impact of AI. Moderator: Brianna Quinn, Bird & Bird Speaker 1: Rebecca Currey, Bird & Bird Speaker 2: Gabriella Bornstein, Motorsport Australia

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