Think Fast Talk Smart: Communication Techniques22 Kesä

299. Choose The Right Channel: How Stanford Finds Its Voice

How to communicate with impact when the stakes are high.

Communication isn't about getting information out. It's about making sure it gets through. In an era of fragmented attention and endless platforms, the challenge isn't finding ways to speak—it's finding ways to connect.

According to Farnaz Khadem, Vice President of University Communications at Stanford, great communicators start with three questions: What's the goal? Who's the audience? And what does the data tell us? Whether guiding a university through a crisis, helping experts share their ideas with broader audiences, or deciding where a story should be told, she believes effective communication centers around understanding people. "People want to know what's actually happening," she says. "And if what is happening is you don't know what is happening, you have to tell people you don't know."

In this episode of Think Fast, Talk Smart, Khadem joins host Matt Abrahams to discuss the importance of preparation, transparency, and active listening when communicating during uncertainty. From navigating the opportunities and risks of AI to crafting stories that create genuine connection, she shares practical lessons for building trust, adapting to changing audiences, and communicating effectively when the stakes are highest.

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Chapters:

(00:00) - Introduction
(01:01) - Communication Fundamentals
(02:21) - Choosing the Right Channel
(04:01) - Building Communication Networks
(05:13) - Coaching Better Communicators
(07:07) - Crisis Preparation
(09:10) - Crisis Response
(11:03) - The Power of Storytelling
(12:51) - AI in Communications
(15:52) - The Final Three Questions
(21:06) - Conclusion

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Jaksot(336)

330. Quick Thinks: A CLEAR Way Through Conflict

“Conflicts in relationships might be unpleasant, but they aren’t inherently bad. In fact, they’re essential.”Conflict rarely gives us time to prepare. A sharp comment, unexpected criticism, or sudden ...

8 Loka 15min

329. Your Brand is Your Promise: The 4 C’s for Better Communication

“A brand is a promise, and a great brand is a promise well kept.”What does it take to build something people believe in? For Daniel Lubetzky, social entrepreneur and KIND Snacks founder, it starts wit...

5 Loka 24min

328. Ask Matt Anything: Don’t Let Your Communication Fizzle at the Finish

“How you end something often can be as important, if not more important, than how you start.”What’s the best way to wrap up a presentation? How do you stop yourself from repeating the same point? And ...

1 Loka 18min

327. The Human Reset: Reclaiming Authenticity in the Age of AI

“Our imperfections reveal that we’re human.”As AI makes it easier to polish our words, how do we prove that our communication is actually our own? For Matt Abrahams, the answer isn’t to avoid AI, but ...

28 Syys 25min

326. Rethinks: The Secrets to Getting the Information You Need from AI

“Most teams leave the vast majority of their innovation potential on the table.”If you treat artificial intelligence like an oracle, you’ll likely be disappointed. But treat it like a teammate, and Je...

24 Syys 25min

325. Message Market Fit: Turning Great Ideas Into Communication That Lands

“No one cares about us, our company, our products. We have to make them care, and for that, we need the right words.”Great work doesn’t always speak for itself. For communication strategist and author...

21 Syys 19min

324. Rethinks: Defining Where We Want AI To Take Us

“If you're worried that a ChatGPT type tool can replace you, you need to [ask]: Why am I communicating? What am I trying to say? Am I being authentic?”Artificial intelligence can now do a lot of thing...

17 Syys 23min

323. Turn Up the Heat: Make Conflict More Constructive

“I’m not saying necessarily fight more, I’m saying fight better.”Conflict doesn’t have to mean avoidance or escalation. Priya Parker, expert facilitator, strategic advisor and author of The Art of Fig...

14 Syys 24min