Your Business Grows When Your Belief Does

Tanya Cotterell didn’t start her doTERRA journey believing she was a natural salesperson. She was raising four children, running a salon, helping support her family, and already felt maxed out on time.

What changed was her vision.

After attending convention, Tanya made a decision to stop allowing fear and excuses to determine what was possible. She began working her business from 5:00 to 7:00 AM, teaching classes, inviting others to share, and focusing heavily on duplication. Within 10 months, she was able to close her salon. She later reached Diamond and Blue Diamond.

Throughout the conversation, Tanya shares the mindset and practical business-building lessons that helped her keep moving forward.

Guest Information

Tanya Cotterell is a longtime doTERRA leader who has been building her business for 15 years. Her journey began during a financially challenging season for her family. What started as an experiment in sharing and teaching eventually grew into a large organization built through relationships, duplication, vision, and consistent action.

Key Takeaways

• Stop looking for workarounds. Tanya learned that when she was avoiding something in her business, it was often because she was facing a fear. Going through the uncomfortable action instead of around it helped her move forward.
• Build duplication from the beginning. Tanya reached Blue Diamond with fewer than 70 personal enrollments because she focused on helping other people share, enroll, and experience an early win.
• Protect your belief. Your thoughts influence your feelings, actions, and ultimately your results. Be intentional about the voices you allow to shape how you see your business and what is possible.
• Become an initiator. Don’t wait for potential builders to identify themselves. Start conversations, ask curiosity-based questions, invite people to learn more, and become comfortable hearing no.

Looking for more practical strategies to strengthen your doTERRA business? Explore additional tools, training, and support at ShareSuccess.com.