7MS #307: Writing Security-Focused Radio Commercials
7 Minute Security25 Huhti 2018

7MS #307: Writing Security-Focused Radio Commercials

Hey, so this week I am without my main machine - thus no jingle or "jungle boogie" intro music. Feels weird. Feels real weird.

Anyway, ya know how I teased last week that 7MS could possibly be coming to a radio station near you? Well I think it's more of a probability than a possibility at this point!

I met with a radio exec a few weeks ago and we talked about:

  • Lots of people still listen to the radio (who knew?)
  • Creating a "security minute" spot that would lead to a commercial about 7MS
  • How to write a good commercial "hook"
  • It's difficult to write a 60-second commercial!
  • Targeted advertising at churches, which is an under-served market when it comes to infosec
  • Writing a new (shortened) 7MS jingle

More on this today on 7MS!

Jaksot(683)

7MS #59: Traveling with a Red Giant – Part 2 (audio)

7MS #59: Traveling with a Red Giant – Part 2 (audio)

A few episodes back I talked about Red Giant, a cool service that provides you with a pre-paid debit card that can be controlled/locked with your phone. I finally got my card working, and this episode’s about some cool things I learned about it. 7MS #59: Traveling with a Red Giant – Part 2 (audio)

7 Touko 20157min

7MS #58: What Should We Do First? (audio)

7MS #58: What Should We Do First? (audio)

At the end of just about every assessment I deliver, the client asks “What should we do first?” They (understandably) want to know a “top 5″ list of things they should change right away to improve their security posture. Today’s episode explores that a bit. 7MS #58: What Should We Do Next? (audio)

5 Touko 20158min

7MS #57: How to Review a Firewall (audio)

7MS #57: How to Review a Firewall (audio)

In this episode I talk about a few different ways to approach firewall reviews/audits. This document was very helpful in getting my template started. Also check out Nipper if you’re looking for a firewall review/audit tool. 7MS #57: How to Review a Firewall (audio)

30 Huhti 20158min

7MS #56: OFFTOPIC – Catching Up and Blowing Noses (audio)

7MS #56: OFFTOPIC – Catching Up and Blowing Noses (audio)

A few offtopic things: What you can expect as far as a podcast release schedule going forward Two suspicious charges that showed up on my credit card while out of town! 7MS #56: OFFTOPIC – Catching Up and Blowing Noses (audio)

28 Huhti 20158min

7MS #55: OFFTOPIC – What’s in Brian’s Murse? (video)

7MS #55: OFFTOPIC – What’s in Brian’s Murse? (video)

Ok I don’t really have a murse, but I wanted to do a short video(!) podcast to show you some sorta-security-related gadgets that I’ve been nerding out on the last few weeks. 7MS #55: OFFTOPIC – What’s in Brian’s Murse? (video)

22 Huhti 20156min

7MS #54: Traveling with a Red Giant (audio)

7MS #54: Traveling with a Red Giant (audio)

If you’re concerned about your credit/debit card security, you might want to give Red Giant a try. It’s a service that provides a debit card you can unlock *only* when buying something. It’s cool. Oh, and Red Giant is NOT sponsoring this episode. If I ever get sponsors, I’ll disclose them clearly. :-) 7MS #54:…

16 Huhti 20157min

7MS #53: Are You Ready to Get Robbed? (audio)

7MS #53: Are You Ready to Get Robbed? (audio)

Business DR plans are a hugely important – and often overlooked – piece of the infosec puzzle. But what about at home? If you got run over by a bus tomorrow, would you have good plans in place to help your partner/spouse take over the tech side of your household? That’s what we’re talkin’ about…

14 Huhti 20157min

7MS #52: OFFTOPIC – My Son is Really Loyal (audio)

7MS #52: OFFTOPIC – My Son is Really Loyal (audio)

It’s another off-topic episode today. This one’s about how my eight-year-old son is fiercely loyal, and wants to settle a 25-year-old score for me. 7MS #52: OFFTOPIC – My Son is Really Loyal (audio)

9 Huhti 20158min

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