Ambition 2.06 Huhti 2021

How TikTok Marketing Grew Wasi Clothing During the Pandemic With Vanessa Acosta

This week on Girlboss Radio, Puno talks business and TikTok marketing with our guest Vanessa Acosta, the one-woman show behind sustainable, ethical clothing brand Wasi, whose designs are made with textiles personally sourced from South America and handmade from scratch in LA. Acosta is a Bolivian-American businesswoman who quite literally does it all for her business: she’s a graphic designer, fashion designer, photographer, and marketer. If that’s not the definition of a solopreneur—and girl boss—we’re not sure what is. In this episode, you’ll hear about Acosta’s journey of starting her own business after losing her job in fashion due to the pandemic, what it’s really like running an ethical and sustainable clothing brand, and how TikTok for your small business can be a major tool for growth (she single-handedly tripled her sales in 2020, and attributes it to her TikTok marketing). Puno and Acosta talk about the challenges of becoming an entrepreneur as an immigrant, feeling like for their story to be worthwhile it has to be grand and inspirational, as well as living up to the standards set out by their parents. This episode is brimming with both inspiration and TikTok marketing tips and tricks. Listen to it now on Apple Podcasts or Spotify, or read the interview below (which has been edited for clarity and length): https://www.girlboss.com/read/vanessa-acosta Check out Vanessa store at: https://wasiclothing.com When your business is ready to make that next hire, find the right person with LinkedIn Jobs. And now, you can post a job for free. Just visit linkedin.com/girlboss to post a job for free. Terms and conditions apply. Learn more about your ad choices. Visit megaphone.fm/adchoices

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The New Rules of LinkedIn: How to Stand Out, Network, and Get Hired with Catherine Fisher

If you only open LinkedIn when you're job hunting (or creeping your ex's new girlfriend's profile), this episode is for you. Amanda sits down with Catherine Fisher, VP at LinkedIn and one of the most...

29 Syys 35min

The Confidence Trap: Why Talented Women Get Overlooked at Work with Laura Weldy

When Laura Weldy was first building her coaching practice, she took a group of the most accomplished women she knew out for coffee, one by one, and asked what was standing between them and what they w...

15 Syys 36min

The Power Pause: Rethinking Career Breaks After Kids with Neha Ruch

Neha Ruch built her career in brand strategy—an MBA from Stanford, a fast climb on the corporate ladder, and a title she loved. Then she paused her career after her second child and spent the years si...

1 Syys 38min

Hayley Paige Built a $220M Brand—Then Lost the Rights to Her Own Name

At 25, Hayley Paige signed the contract of a lifetime—head designer at a major bridal house, her name on the label, a fast track to becoming a household name on TLC's Say Yes to the Dress. She went on...

18 Elo 24min

How to Choose a Side Hustle That Can Replace Your Salary With the Founders of Entreprenista

If you've ever caught yourself calling your side hustle "just a little passion project" while secretly wondering if it could be your next thing—this episode is your permission slip. Amanda Goetz sits...

4 Elo 35min

Ask Amanda: Navigating Layoffs, Email Anxiety & Mid-Life Career Pivots

Welcome to our first-ever solo episode with host Amanda Goetz! With an impressive career trajectory that spans roles at big corporations, startups, and as an author, Amanda offers invaluable insights ...

21 Heinä 34min

How to Unlearn Limiting Money Beliefs and Step Into Your Financial Power with Haley Sacks (a.k.a. Mrs. Dow Jones)

When's the last time you actually looked at your bank account without cringing? Amanda Goetz sits down with Haley Sacks (a.k.a. Mrs. Dow Jones), the internet's favorite financial expert, New York Ti...

7 Heinä 43min

Portfolio Careers Are the Future—Here’s How to Build One of Your Own

What if "having it all" didn't mean climbing a single corporate ladder but building a whole web of work that fits your real life? An ecosystem of offers, clients, and projects fueled by your network a...

23 Kesä 35min