Full Spectrum
99% Invisible31 Elo 2021

Full Spectrum

In 2015 the world was divided into two warring factions overnight. And at the center of this schism was a single photograph. Cecilia Bleasdale took a picture of a dress that she planned to wear to her daughter's wedding and that photo went beyond viral. Some saw it as blue with black trim; others as white with gold trim. For his part, Wired science writer Adam Rogers knew there was more to the story -- a reason different people looking at the same object could come to such radically divergent conclusions about something as simple as color.

Rogers recently wrote a book titled Full Spectrum: How the Science of Color Made Us Modern. In this episode, Roman Mars talks with the author about how the pursuit to organize, understand, and create colors has been one of the driving forces shaping human history, starting with the story of this hotly debated piece of apparel from 2015 then winding back through built environments of global World's Fairs.

Full Spectrum

Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early.

Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.


Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

Jaksot(762)

The Ice King

The Ice King

In the mid-19th century, decades before home refrigeration became the norm, you could find ice clinking in glasses from India to the Caribbean, thanks to a global commodities industry that has since melted into obscurity: the frozen water trade. In … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

3 Helmi 201615min

Fish Cannon

Fish Cannon

The Iron Curtain was an 8,000-mile border separating East from West during the Cold War. Something unexpected evolved in the “no man’s land” that the massive border created. In the absence of human intervention and disruption, an accidental wildlife refuge … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

27 Tammi 201616min

The Fresno Drop

The Fresno Drop

In September 1958, Bank of America began an experiment – one that would have far reaching effects on our lives and on the economy. They decided after careful consideration to conduct this experiment in Fresno, California. The presumption was that … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

20 Tammi 201613min

Best Enjoyed By

Best Enjoyed By

Date labels (e.g. “use-by”, “sell-by”, “best-by”, “best if used by,” “expires on”, etc.) are on a lot of products. Forty-one states require a date label on at least some food product, but there are huge inconsistencies, not just in the … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

13 Tammi 201613min

Bone Music

Bone Music

In 1950s Soviet Russia, citizens craved Western popular music—everything from jazz to rock & roll. But smuggling vinyl was dangerous, and acquiring the scarce material to make copies of those records that did make it into the country was expensive. … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

22 Joulu 201511min

Tube Benders

Tube Benders

The skyline of beautiful downtown Oakland, California, is defined by various towers by day, but at night there is one that shines far more brightly than the rest: the neon-illuminated Tribune Tower. Each side of the tower says “Tribune” in … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

16 Joulu 201514min

Pagodas and Dragon Gates

Pagodas and Dragon Gates

For Americans, the sight of pagoda roofs and dragon gates means that you are in Chinatown. Whether in San Francisco, New York, Los Angeles, or Las Vegas, the chinoiserie look is distinctive. But for those just arriving from China, the … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

8 Joulu 201521min

Worst Smell in the World

Worst Smell in the World

Many material trifles, such as Silly Putty, started as attempts at serious inventions, but in rare cases, the process works in reverse: something developed as a gag gift can turn into something truly heroic. Invented by high school prankster Alan … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

2 Joulu 201512min

Suosittua kategoriassa Liike-elämä ja talous

sijotuskasti
psykopodiaa-podcast
mimmit-sijoittaa
rss-rahapodi
herrasmieshakkerit
lakicast
rss-rahamania
ostan-asuntoja-podcast
rss-neuvottelija-sami-miettinen
rss-startup-ministerio
rss-lahtijat
oppimisen-psykologia
pari-sanaa-lastensuojelusta
taloudellinen-mielenrauha
leadcast
syo-nuku-saasta
rahapuhetta
rss-myyntipodi
rss-bisnesta-bebeja
rss-karon-grilli