Vertical Farming Podcast: CEOs & Founders in AgTech and CEA23 Syys 2020

S1E13: Michelle Bonahoom - Lighting the Way Forward: How Heilux is Impacting the AgTech Industry

Join Harry Duran, host of Vertical Farming Podcast, as he welcomes to the show Interim CEO at Heilux, Michelle Bonahoom. In this episode, Harry and Michelle talk all about what’s happening in the world of lighting and it’s impact on the vertical farming industry. Michelle discusses her decision to take on the role of Interim CEO at Heilux, the impact Covid-19 has had on her consulting business and what excites her the most about the future of AgTech.

Special thanks to our Season 1 Sponsor

IGS – https://intelligentgrowthsolutions.com/

Key Takeaways

03:01 – Harry welcomes Michelle Bonahoom to the show to discuss her role at Heilux and the different technologies they develop for the vertical farming industry

08:13 – How Heilux works to address their clients’ challenges

12:39 – Michelle speaks to product development and the genesis of her entrepreneurial journey

15:51 – Where Michelle developed her passion for helping small businesses

21:36 – How Heilux operates within the vertical farming and indoor AgTech industry

27:38 – Michelle talks about the upcoming Vertical Farming Congress, where she will be a guest speaker

29:22 – Michelle discusses how Covid-19 has impacted her consulting business and Heilux

34:35 – What excites Michelle the most about the future of vertical farming

36:24 – A tough question Michelle has had to ask herself lately and where listeners can follow Michelle and Heilux

Tweetables:

“In 2016, the company [Heilux] was really, really good at knowing the science of light and how to leverage the science of light to be able to solve human problems.” (05:38)

“Instead of building it and then hoping they come, you involve the customer along the way.” (13:21)

“A lot of people, like seventy percent of the population – are afraid of change. And I love change.” (16:02)

“There’s infinite possibilities with how you can use light. And so, we’re really focusing on building a system that allows you to leverage those infinite possibilities with light spectrum.” (23:39)

“Covid-19 is an unfortunate event, but I think it’s bringing a lot of awareness to us in the industry or to others as to the need to solve some of the gaps in the food supply chain challenges.” (32:26)

Links Mentioned:

Heilux Website

Michelle’s LinkedIn

Michelle’s Consulting Group Website

Link to Vertical Farming Congress

Intelligent Growth Solutions

Website | Twitter | YouTube

See omnystudio.com/listener for privacy information.

Mentioned in this episode:

2025 Precision Ag Report by iGrowNews

2025 Precision Ag Report

2025 Precision Ag Report by iGrowNews

2025 Precision Ag Report

Tämä jakso on lisätty Podme-palveluun avoimen RSS-syötteen kautta eikä se ole Podmen omaa tuotantoa. Siksi jakso saattaa sisältää mainontaa.

Jaksot(187)

182: The Importance of Smart Controls in Transforming Greenhouse Operations

Ever wondered if your greenhouse control system is actually helping—or if it’s leaving you in the dark about your energy bills? I’ve been there, and that’s exactly what we dig into in this episode.Joi...

31 Heinä 53min

181: Why Mastering Vapor Pressure Control Holds the Key to Exceptional Crop Quality with David Sandelman

Ever wonder why your plants aren’t thriving—or why your post-harvest yields and terpene profiles just don’t stack up? I’ve been there, and this episode is your shortcut out of the guesswork.This week,...

9 Touko 43min

Precision Agriculture Report 2025: Surprising Patent & Funding Trends - AgTech Digest: Weekly Agriculture Technology News & Deals

📺 Watch on YouTube and SpotifyiGrow News - 2025 Precision Ag Intelligence Report - https://igrownews.com/precisionEpisode DescriptionWhat shook up the world of precision agriculture in 2025? In this ...

20 Huhti 37min

180: Why Focusing on Farming Holds the Key to Real Success in Vertical Agriculture

Ever wonder if vertical farming is more about mastering plant care than chasing the latest tech trend? I do—and in this episode, you'll find out why that's the reality.Join me as I sit down with Andre...

20 Maalis 41min

179: How Eleusis Helps Feed Security and Builds Rancher Resilience During Droughts with Joaquin Gonzalez

Ever feel like droughts, rising costs, or feed shortages are always threatening your ranch’s future? I get it—and so does this week’s guest, who’s engineering innovative solutions for resilient, susta...

5 Joulu 202554min

178: Why Modular Vertical Farming Holds the Key to Scalable Food Security with Fischer Farm's Tristan Fischer

Ever wondered how to scale your vertical farm without breaking the bank—or your nerves?In this episode of the Vertical Farming Podcast, I sit down with Tristan Fischer, CEO of Fisher Farms, one of the...

21 Marras 20251h 1min

177: How Mary Wetherill Discovered the Business Model Shift That Makes Urban Farming Profitable

I’ve lost count of how many times I’ve watched passionate urban farmers burn out because their business model wasn’t sustainable—what if there were a better way?This week on Vertical Farming, I sit do...

31 Loka 202556min

176: From Panic to Prevention: Pathogen Management Strategies for Indoor Growers

Are you worried about potential pathogens lurking in your indoor farm's water system or substrate? I've got you covered with insights from an expert in agricultural analytics.I sat down with Taylor Ro...

10 Loka 202546min