The business of green coffee

The business of green coffee

Jeffrey Young is joined by green coffee providers to better understand the business of green coffee. We'll explore how a coffee bean gets from a farm into our daily cup, why Brazil is able to produce coffee at a profit while other countries struggle, and how we're going to maintain customer choice given that farming isn't sustainable for many.

Stephen Hurst, founder of Mercanta discusses the impact of Covid and the challenges of scaling specialty coffee to bring benefit to more farmers.

Pablo Garcia, Chief Operations Officer for Neumann Gruppe gives us an update on today’s green coffee market and his views on what drives coffee commodity pricing.

Ricardo Pereira, Chief Operating Officer for Ally Coffee details how Brazilian coffee producers manage to financially sustain themselves in today’s environment of low prices.

Credits music: "Great Outdoors" by Richard James for the Coffee Music Project.

Get in touch and tell us what topics you'd like to hear by visiting www.worldcoffeeportal.com/5THWAVE/Podcast

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Jaksot(246)

The French art of coffee – a conversation with Belleville Brûlerie

The French art of coffee – a conversation with Belleville Brûlerie

In today's episode, we catch up with David Flynn, President and Co-founder of the iconic Belleville Brûlerie in Paris.Founded in 2013, Belleville is a leading name in France's specialty coffee scene, ...

28 Syys 32min

Raising the bar: a conversation with Patrik Rolf, April Coffee Roasters

Raising the bar: a conversation with Patrik Rolf, April Coffee Roasters

In today’s episode, we're catching up with Patrik Rolf, Founder and CEO of Copenhagen-based April Coffee Roasters and its sister project, SP Coffee Shop.Founded in 2016, April is a super-premium speci...

18 Syys 47min

How technology is changing coffee

How technology is changing coffee

In today’s episode, we’re exploring how technology and AI is transforming coffee operations, and the importance of creating connected tech ecosystems.What are the commercial benefits of connected equi...

11 Syys 36min

If not now, when? Coffee’s path to a sustainable future

If not now, when? Coffee’s path to a sustainable future

Coffee is facing a defining moment. Climate change, environmental degradation and growing pressure across the value chain are creating unprecedented risks for the future of our industry. Addressing th...

21 Elo 33min

People, purpose and product – a conversation with Helen Russell, Equator Coffees

People, purpose and product – a conversation with Helen Russell, Equator Coffees

In today’s episode, we're speaking with Helen Russell, Co-Founder and Executive Chair of Californian specialty coffee business Equator Coffees.With more than 30 years in the coffee industry, Helen has...

14 Elo 42min

Understanding consumer behaviour

Understanding consumer behaviour

In today’s episode, we’re exploring how coffee businesses can better understand their customers – from purchasing behaviour and evolving preferences to anticipating future trends and demand.How can co...

3 Elo 41min

Innovation, community and consumer trends – highlights from The Amsterdam Coffee Festival 2026

Innovation, community and consumer trends – highlights from The Amsterdam Coffee Festival 2026

In today’s episode, we’re bringing you some highlights from the live conversations recorded at The Amsterdam Coffee Festival earlier this year – exploring the innovation and consumer trends shaping th...

24 Heinä 46min

Spotlight on Slow Coffee Festival in Bucharest

Spotlight on Slow Coffee Festival in Bucharest

In today’s episode, we speak with Afshin Roshanian, co-founder of Romania’s Slow Coffee Festival.Now celebrating its 10th anniversary, Slow Coffee Festival has become one of Eastern Europe’s flagship ...

17 Heinä 16min

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