Rethinking the Running Community (and why it matters): the Future of Borderlands

Rethinking the Running Community (and why it matters): the Future of Borderlands

This is what Borderlands Trail Running will look like in the next year and where it will be in 10 years.

  1. Podcast: I will 10x the listeners in 2025 and move from it being all about me to being all about 'we'. I'll build a team of media personalities and distribute them through Borderlands.
  2. Tech: Wylder App - I will release v1.0 + 2.0 in 2025
  3. Events: Salt Lake Foothills Trail Races
  4. Robie House: I will build the ultimate pre-race media beginning at WSER 2025
  5. Apparel: I'm looking for a non-tech apparel company to partner with on an equity level in 2025.
  6. Music: I will release one new song per month

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Call RUNMORE649 (786-667-3649). Leave a message for the podcast—hot takes, agreement, anger, or joy.

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Salt Lake Footshills Trail Races. Salt Lake City, UT - May 31, 2025

PATH Projects - My favorite running shorts, Borderlands10 for 10% off.

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Borderlands.cc

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Ultrarunning: You Don’t Have to Be Good to Feel Strong

Ultrarunning: You Don’t Have to Be Good to Feel Strong

Ultrarunning gives ordinary people a rare place to feel strong, capable and tested. You don’t have to be elite, or even particularly good at it, to experience that. I know because I’ve DNF’d plenty of...

29 Syys 23min

Anton Krupicka | Trail Running, Identity, and Ignoring Trends

Anton Krupicka | Trail Running, Identity, and Ignoring Trends

Anton Krupicka has spent two decades becoming something harder to define than a trail runner. This conversation is about how that happened, why he stopped caring about fitting the sport’s mold, and wh...

22 Syys 24min

The Trail Races We Can’t Afford to Lose

The Trail Races We Can’t Afford to Lose

Trail running is growing fast, but what happens to the races that don’t scale cleanly? After spending one night volunteering at the Wasatch 100 and the next day at a brand-new UTMB race, I came away w...

15 Syys 28min

"I Need Running to Stay Alive" | Inside the Compulsive Mind of Biel

"I Need Running to Stay Alive" | Inside the Compulsive Mind of Biel

Ultrarunning rewards people who can keep going. Biel makes you wonder what happens when stopping no longer feels like an option, and where ambition ends and compulsion begins.Biel is a Brazilian ultra...

8 Syys 29min

UTMB Doesn’t Have a Fan Problem

UTMB Doesn’t Have a Fan Problem

UTMB is the center of trail running for one week every year, and somehow the people most frustrated by it keep showing up. After a week in Chamonix, I came home thinking the problem with hating UTMB i...

1 Syys 35min

Why the World’s Biggest Trail Race Happened in France

Why the World’s Biggest Trail Race Happened in France

UTMB is the biggest trail race in the world, but why did it happen in France? The easy answer is Mont Blanc. The better answer has more to do with culture, timing, and the kind of endurance tradition ...

22 Elo 39min

With Tara Dower | Built Different

With Tara Dower | Built Different

Ultra running rewards obsession, but Tara Dower seems wired for something beyond results. She wants to solve hard problems, chase the best competition, run faster, and keep finding out what she’s capa...

20 Elo 40min

Karl  Meltzer | Speedgoat, UTMB, and Trail Running’s Boom

Karl Meltzer | Speedgoat, UTMB, and Trail Running’s Boom

Trail running has exploded into a global business, and Karl Meltzer somehow ended up at the center of it. HOKA turned his Speedgoat nickname into one of trail running’s defining shoes, Red Bull paid h...

17 Elo 1h 2min

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