#269: How to Use the "7-11-4 Framework" to Book More Clients Using Pizza Fundraisers and Yoga Class (Plus, Everyday Errands)

#269: How to Use the "7-11-4 Framework" to Book More Clients Using Pizza Fundraisers and Yoga Class (Plus, Everyday Errands)

If you're tired of awkward sales pitches and sliding into potential client's DMs just to get ghosted, this week's Joycast is something special just for you.

In this new episode, I break down the "7-11-4 Framework." A coveted method photographers use to build trust and visibility using everyday places you're already showing up at. Think pizza fundraisers, yoga class, Target runs, or after school events.

We discuss:

  • What the "7-11-4 Framework" is and why it works wonders for photographers

  • How to turn casual interactions into client bookings

  • Real examples of using errands and local events as marketing advantages

  • Why you don't need to be pushy to be profitable

If you've ever felt awkward "selling" yourself, this episode will give you a confident way to grow your business without sacrificing your family time or sanity.

RESOURCES:

Show Notes: Click here.

Episode Transcript: Click here.

37 CLIENTS WHO CAN HIRE YOU TODAY https://info.photographybusinessinstitute.com/37-clients-optin

INSTAGRAM – DM me "Conversation Starters" for some genuine ways to strike up a conversation about your photography business wherever you are.

https://www.instagram.com/sarah.petty

FREE COPY: NEW YORK TIMES BEST SELLING BOOK FOR PHOTOGRAPHERS www.photographybusinessinstitute.com/freebook BOUTIQUE BREAKTHROUGH – 8-WEEK WORKSHOP
www.photographybusinessinstitute.com/boutiquebreakthrough FREE FACEBOOK GROUP: Join and get my free mini-class: How I earned $1,500 per client working 16 hours a week by becoming a boutique photographer. https://www.facebook.com/groups/ditchthedigitals

YOUTUBE:

Check out my latest how to videos:

https://www.youtube.com/photographybusinessinstitute

LOVE THE SHOW? Subscribe & Review on Apple Podcasts https://podcasts.apple.com/us/podcast/worth-every-penny-joycast/id1513676756

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Jaksot(334)

#334: I Studied 1,000 Top Photographers — Here's How They Actually Make Money

#334: I Studied 1,000 Top Photographers — Here's How They Actually Make Money

Tired of hearing "just post more" or "run Facebook ads"? The data on 1,000 profitable photographers says that advice is wrong. In this episode, Sarah breaks down what she found after analyzing data fr...

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#333: She Borrowed From Her Kids' College Fund. One Month Later She Made $10,000

#333: She Borrowed From Her Kids' College Fund. One Month Later She Made $10,000

What if the investment that scares you most is the one that changes everything? This week on the Joycast, Fort Worth photographer Leyla Padalecki shares how grief, an empty studio, and borrowing from ...

16 Syys 18min

#332: I'm Begging You to Start Charging More for Your Photography

#332: I'm Begging You to Start Charging More for Your Photography

If no one's booking at your current prices, raising them probably sounds completely backwards. But what if your prices aren't actually the problem? This week on the Joycast, Sarah Petty breaks down wh...

8 Syys 10min

#331: 5 Things I Don't Waste Money On as a Professional Photographer

#331: 5 Things I Don't Waste Money On as a Professional Photographer

Have you ever looked around your business and wondered if you're spending money on things that feel "professional," but aren't actually helping you grow? It's easy to believe success comes from buying...

1 Syys 15min

#330: HOW TO BUILD A $1,000-A-DAY PHOTOGRAPHY BUSINESS WITH FEWER CLIENTS

#330: HOW TO BUILD A $1,000-A-DAY PHOTOGRAPHY BUSINESS WITH FEWER CLIENTS

$1,000 a day from photography might sound like it requires more sessions, longer hours, and giving up your nights and weekends. But what if the path to more income is actually serving fewer clients? I...

25 Elo 15min

#329: The Only 5 Marketing Strategies Boutique Photographers Need

#329: The Only 5 Marketing Strategies Boutique Photographers Need

You're marketing everywhere, but the bookings still aren't coming. The problem may not be how much you're marketing, but whether you're attracting the right people. In this episode of the Worth Every ...

18 Elo 9min

#328: How Photographers Are Making Six Figures With Cheap Gear

#328: How Photographers Are Making Six Figures With Cheap Gear

Do you ever catch yourself thinking, "If I just had better gear, then I could finally charge what I'm worth?" It's one of the biggest lies photographers believe, and it's keeping too many talented art...

11 Elo 10min

#327: Laid Off, Then $9,500 Richer From a Single Client

#327: Laid Off, Then $9,500 Richer From a Single Client

What if getting laid off wasn't the end of your story, but the beginning of building a business no one could take away? If you've ever wondered whether you're truly "good enough" to charge premium pri...

4 Elo 21min

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