Varaha's CDR explosion : Google, Louis Dreyfus & India Scale - Madhur Jain & Ikarus Janzen

Varaha's CDR explosion : Google, Louis Dreyfus & India Scale - Madhur Jain & Ikarus Janzen

In this episode of This Week in Carbon, we speak with Madhur Jain, Co-Founder & CEO, and Ikarus Janzen, Co-Founder & Chief Commercial Officer of Varaha—one of the top 3 global suppliers of high-quality CDR credits in 2025 (per CDR.FYI). They share how Varaha scaled to profitability in just 3.5 years across 4 CDR pathways, delivered 100,000+ tons of biochar, and landed landmark deals with Google and Louis Dreyfus. We explore India’s emergence as a CDR superpower, the insetting revolution for resilient supply chains, and why traction follows traction in smallholder agriculture.We discuss: Founder journeys from VC and agribusiness to building a 200-person CDR powerhouse CDR market segments: legacy avoidance vs. nature-based vs. durable removals (and Varaha’s unique 4-pathway edge) How deep ag expertise + digital MRV unlocked rapid scale amid 6-14% yield drops from climate chaos The Google biochar bombshell: 100K tons by 2030 from India’s 100M tons of waste biomass Louis Dreyfus’ first-of-its-kind insetting deal: 5-year wheat resilience + premiums for sustainable cotton (15¢/t-shirt) Buyer pressures: Shareholder ESG targets + consumer premiums fueling food/textile insetting Farmer realities: Droughts, geopolitical food crises, and turning mitigation funds into adaptation wins India’s 2030 vision: Vast land, cheap solar, and basalt riches positioning it as the world’s CDR hub

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Jaksot(63)

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6 Loka 53min

The Chicken-and-Egg Problem in the Carbon Markets and How Symbiosis Is Solving It - Julia Strong

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Why the World’s Most Scalable Carbon Removal Comes from One of Climate Change’s Unlikely Allies: Fungi - Loam Bio

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In this episode of This Week in Carbon, host Rene Velasquez sits down with Robbie Oppenheimer and Josh Shaeffer from Loam Bio, the Australian ag-biotech company that has developed the world's first co...

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Why Carbon Credits Don't Legally Change Hands, and what GCMU has Built to Fix that — Chris Canavan

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In this episode of This Week in Carbon, host Rene Velasquez sits down with Chris Canavan, CEO of the Global Carbon Market Utility (GCMU) — a financial markets veteran from Goldman Sachs, international...

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Inside the Integrity Crisis: What Nature-Based Carbon Markets Still Need — Toby Janson-Smith

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In this episode of This Week in Carbon, hosts Edward Smith and Rene Velasquez sit down with Toby Janson-Smith, CEO and Co-founder of Credegra, and former Chief Innovation and Program Development Offic...

20 Elo 48min

The Super-pollutant Hiding in Your Nylon, Your Car & Your Fertiliser — Bill Flederbach (ClimeCo)

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In this episode of This Week in Carbon, host Rene Velasquez sits down with Bill Flederbach, Founder, President and CEO of ClimeCo, one of the most established and mission-driven environmental project ...

11 Elo 46min

From a Jerry Can to Tankers: The Traders Who Built Environmental Markets — Owain Johnson (CME Group)

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In this episode of This Week in Carbon, host Rene Velasquez sits down with Owain Johnson, Managing Director and Global Head of Research and Product Development at CME Group, the man who has literally ...

27 Heinä 49min

What the Retirement Data Isn't Telling You: SBTI 2.0 & the Real State of the VCM — Benjamin Massie

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In this episode of This Week in Carbon, host Edward Smith sits down with Benjamin Massie, Senior Vice President of Environmental Products at Anew Climate, the largest developer of environmental instru...

1 Heinä 51min

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