How eBay is using AI to recommend products and improve creative
Global CMO Adrian Fung talks about AI tools, eBay's media review and generational trends
8 Touko 202421min
How Opill is marketing the first over-the-counter birth control pill
Marketers from the brand discuss its launch, Opill's new WNBA partnership and more.
1 Touko 202420min
How Smucker is adjusting its media mix to reach Gen Z
JM Smucker's CMO joins the Marketer's Brief podcast to discuss how the company has shaken up its older brands, including Jif and Uncrustables.
24 Huhti 202426min
How Babylist grew from a baby registry site to a $400 million media and commerce business
Chief Growth Officer Lee Anne Grant talks about the company's evolution, new showroom and use of AI
17 Huhti 202421min
Inside the Thomson Reuters rebrand with CMO David Carrel
Thomson Reuters CMO David Carrel discusses the news, legal, and tax brand's new logo, philosophy, and colors—and why now was the right time to roll them out.
10 Huhti 202425min
How Bubble Skincare uses branding to court Gen Z and Gen Alpha shoppers
Executive Creative Director Lindsay St. Clair talks about why approachability in a brand is important for young shoppers
3 Huhti 202421min
How Craig Dubitsky and Robert Downey Jr. teamed up to take on Big Coffee
'Emotional innovation' including a mental-health partnership will lift Happy coffee, Dubitsky says
27 Maalis 202425min
Why Zappos remains customer-centric after 25 years
CMO Joe Cano talks about the Amazon-owned brand's inclusive marketing and what's ahead for Zappos' anniversary
20 Maalis 202420min
