
Simple tool to organize your assignments
You are fortunate enough to have more than one copy writing assignment and listen carefully. All work must be delivered on time and accurately to your customer.Yep most copy writers are either chasing...
5 Touko 202110min

Makes your clients life easier
What is a value add service that you might want to consider. This helps clients create contact once in profit from it many times.These are services you might often be providing for yourself but can sa...
27 Huhti 202112min

Why content is not king
Don’t believe the hype content is not king! Too often shovels sellers hype content over context and sales results.If you want to grow your copywriting, marketing, or business development services busi...
24 Huhti 202111min

Offer any copywriter can create
Whether you know it or not we are writing content together. In this episode you’ll learn a simple offer you can make to your clients it helps them solve problems and increases your sales.Do this simpl...
22 Huhti 202118min

A big corporate writing niche
As long as they’re a regulators they will be an opportunity for writers in the world of strategic communications. Let’s explore writing for executives and regulators.There is an unusual niche writing ...
20 Huhti 202116min

Setting up your clients for success
How can you guarantee that your client will be delighted with what you do for them? What’s the one thing you can do to guarantee performance while fighting the commoditization of copywriting?In today’...
6 Huhti 202116min

Real results come from actions
Truth be told I’m not gonna teach you how to write copy. There are so many quality books, resources, and programs that I would be duplicating behavior.But what I will tell you is that the free resourc...
5 Huhti 202117min

The right way to do price testing
Price testing can be a simple A.B. split. But to make it work you must understand modeling, operational costs, and how to increase net value.Too many markers make the mistake of ignoring the business ...
18 Maalis 202121min



















