56. Overcoming Objections from Prospective Clients
In this episode of The C Word podcast I talk about overcoming client objections from new prospects and enquiries. I'll get in your ears about: ~ The 3 pivotal points in the sales process to effectiv...
3 Touko 202329min
55. Project Layering - The Sweet Spot for Increasing Your Income
How do you manage your workload and your workflow? And more importantly how is that reflected in the money you make as a designer? For may designers we are inundated and juggling work frantically one ...
28 Huhti 202325min
54. 10 Things I Would NOT Do Again if I was a Start-Up
In the previous episode of The C Word podcast I shared the top 10 things I would do first if I was a start-up. I'm following that up in this episode with the 10 things I would NOT do again if I was a ...
18 Huhti 202331min
53. 10 Things I Would Do First If I was a Start-Up
If I was a start-up design business what would I do in today's market? It's been some time since I started my business and a lot has changed. Not only that, I've learned a lot and have the benefit of ...
18 Huhti 202350min
52. Business Legals for Designers with Tracey Mylecharane
Business legals for designers often only come up when you need to lean on them in a tricky client situation. And if you don't have them in place, it's almost too late to start thinking about them at t...
30 Maalis 202342min
51. Connecting the Dots Between Brand Strategy, Design Strategy and Brand Design
In this episode of The C Word, I step through the 3 elements of Brand Creation: 1) Brand Strategy 2) Design Strategy 3) Brand Design Understanding and then leveraging these 3 distinct stages and skill...
23 Maalis 202328min
50. Knowing When to Say No to a Prospective Client
Something that most designers will realise at some stage in business is not all work is good work! But instead of getting halfway through a project and realising that, wouldn't it be better to say no ...
15 Maalis 202326min
49. Reflections on Being a Female Creative on International Women’s Day
In this off-the-cuff, reflective episode of The C Word Podcast, I explore my very personal musings on what it is to be a female designer. This episode is inspired by the sentiment of International W...
8 Maalis 202336min
