SoulCycle's Melanie Whelan: We're finding more ways to engage with our customer
When you look at Melanie Whelan's career path, it doesn't exactly point to SoulCycle. Prior to landing at Equinox and SoulCycle, Whelan held positions at Starwood Hotels and Resorts and Virgin USA. Fo...
21 Maalis 201933min
Bloomingdale's Stacie Borteck: We're evolving to meet the needs of the modern beauty consumer
It is no secret that with the rise of direct-to-consumer companies and e-commerce shopping, legacy retailers are struggling to maintain massive flagship stores and retail footprints. While some retail...
14 Maalis 201933min
Uma Oils' Shrankhla Holecek: 'It took convincing to launch our wellness products'
If you're starting your day with lemon water or a turmeric latte, or practicing meditative breathing, you're practicing Ayurveda. Although the concept of Ayurveda is relatively new to most Americans, ...
7 Maalis 201938min
RMS Beauty's Rose-Marie Swift: 'There is no next phase for RMS Beauty'
For over three decades, Rose-Marie Swift was one of the most sought-after editorial makeup artists in the world. But then, her health started to change. Once she started to dig into the industry, and ...
28 Helmi 201939min
Glow Recipe's Sarah Lee and Christine Chang: 'We've expanded past being defined as a K-beauty brand'
When Sarah Lee and Christine Chang joined forces to start Glow Recipe in 2014, they wanted to find their own way to introduce the US consumer to Korean beauty. Now, fast-forward five years, Glow Recip...
21 Helmi 201930min
True Botanicals' Hillary Peterson: 'To change any industry, you need to create something people want'
If you asked her 10 years ago, Hillary Peterson would tell you she was not all that interested in beauty. With a background in marketing, and an interest in beauty that didn't extend much further than...
14 Helmi 201928min
Lola's Alex Friedman: 'Nobody is talking about these categories because there's so much stigma'
Before Alex Friedman decided to dive into the world of feminine hygiene and sexual wellness, she was a businesswoman and a mom with a problem to solve. Everywhere she looked, people were talking about...
7 Helmi 201924min
Wander Beauty co-founder Divya Gugnani: 'We are entirely informed by our client'
Divya Gugnani was motivated to launch Wander Beauty when she realized there were no beauty brands speaking directly to her -- a woman who loves beauty and maintains a fast-paced lifestyle. Now, three ...
31 Tammi 201937min
