Kim Pezzetti | The Power of Branding: Strategies for Thriving in a Competitive Marketplace
Host Audrey Neff brings on Kim Pezzetti, VP of Practice Development & Strategy, for Cartessa Aesthetics to break down all things related to branding and finding your competitive edge in medical aesthe...
1 Huhti 202446min
Dr. Mark Swers | Maximizing Patient Lifetime Value: Treatment Plans, Retail Skincare & Energy-Based Devices
In this week's episode, host Audrey Neff speaks with Dr. Mark (Swers) Swierczewski, a dentist by trade and owner of Luminescence Medical Esthetics. Dr. Swers shares his journey from dentistry to the a...
19 Maalis 202458min
Maegen Kennedy PA-C | Part 2: Building a Strong Foundation to Grow & Scale Your Medical Spa
In this engaging episode, host Audrey Neff welcomes back Maegen Kennedy PA-C for a part two discussion. Maegen, owner of Windermere Medical Spa & Laser Institute, shares her insights on scaling her bu...
29 Helmi 202450min
Maegen Kennedy PA-C | Part 1: Building a Strong Foundation to Grow & Scale Your Medical Spa
Audrey Neff sits down with Maegen Kennedy, PA-C, owner of Windermere Medical Spa & Laser Institute, as well as one of AmSpa's Top 30 Most Distinguished Women of Medical Aesthetics, to kick off part on...
20 Helmi 20241h 2min
Ben Hernandez, MBA | Exploring the M&A Landscape in Aesthetics
Ben Hernandez, the CEO and Managing Director of Skytale Group, talks with Audrey Neff about the past, current, and future outlook of mergers and acquisitions in the medical aesthetics field. As the ch...
30 Tammi 20241h 1min
Sean Shapiro & Joe Gasque | Turning Challenges into Opportunities: Empowering the Masses in Aesthetics
Audrey Neff is joined by MedShift's CEO, Joe Gasque, and Chief Commercial Officer, Sean Shapiro, in this week's episode of True to Form. With over 80 percent of the medical aesthetics landscape still ...
23 Tammi 202450min
Bita Ardakani-Akrawi PA-C | It's a Journey, Not a Sprint: Building an Intention-Led Business
Audrey Neff kicks off Season 7 with an authentic conversation with Bita Ardakani-Akrawi PA-C, MPH, MEP-C, owner of Florida-based medical spa, Naples Skin Clinic. This episode takes a deep dive into so...
12 Tammi 202457min
Tim Sawyer | The New Frontier in Elective Medicine: Trends in Sexual Wellness
In this episode, Audrey Neff speaks with Tim Sawyer, two-time Inc. 500 entrepreneur, motivational speaker, business advisor, and practice owner, on the advancements and innovations in the sexual welln...
11 Joulu 20231h 1min
