Building SheerLuxe: The build, growth and £40M sell

Building SheerLuxe: The build, growth and £40M sell

In this episode of Ladies Who Launch, we sit down with Georgie Coleridge Cole, Founder & CEO of SheerLuxe, the e-commerce and lifestyle powerhouse that redefined how women discover fashion, beauty, and culture online.


Georgie opens up about the formative experiences that shaped her entrepreneurial mindset, how she stumbled into the world of e-commerce before it was cool, and the raw reality of building an incredible team from scratch while the industry was still figuring out what digital media even meant.


What we cover:

  • The honest story of building SheerLuxe and becoming an entrepreneur
  • Discovering and navigating the world of e-commerce
  • Business investment and financing. Why access to capital looks very different for women in business
  • How to structure a strong team early and build a culture that scales
  • Juggling life, business, and motherhood. The real, unfiltered version


If you're a female founder navigating the chaos of building something bold, this one's for you.


We Are Ladies Who Launch!


CHAPTERS

00:00 Introducing Georgie and SheerLuxe

01:14 The SheerLuxe Mission and Platform Evolution

09:16 Navigating Career Detours

14:55 The Start of Building SheerLuxe

21:56 Raising VC and Keeping Equity

28:23 The Hardest Part of Leadership

31:30 The SheerLuxe Team as the Brand

41:52 Staying Relevant Through Change

45:56 Editorial First, Monetise Later

46:47 The £40M Sell

53:09 Equity And Industry Stigma

55:17 The Work and Motherhood Reality

01:03:41 Life After the Acquisition

01:07:19 Rocket Round

01:15:22 Best Piece of Advice



🔔 New episodes every Wednesday — subscribe so you never miss a launch.


FOLLOW GEORGIE

Instagram: https://www.instagram.com/gcoleridgecole/

SheerLuxe Instagram: https://www.instagram.com/sheerluxe/

SheerLuxe TikTok: https://www.tiktok.com/@sheerluxe


FOLLOW US

Instagram: www.instagram.com/weareladieswholaunch/

TikTok: www.tiktok.com/@weareladieswholaunch

YouTube: www.youtube.com/@Weareladieswholaunch

Hosted on Acast. See acast.com/privacy for more information.

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(95)

"Imposter Syndrome" Isn't Real: Dior Bediako | Ladies Who Launch

"Imposter Syndrome" Isn't Real: Dior Bediako | Ladies Who Launch

Everybody needs a life coach as their bestie, and in this week's episode of Ladies Who Launch, we’re welcoming back Dior Bediako to unpack the raw reality of running a business. We discuss the shocks ...

9 Sep 1h 7min

Introducing Rochelle new skincare brand!

Introducing Rochelle new skincare brand!

The cat's finally out of the bag! After months of hiding logos, dodging your questions, and biting my tongue every time you asked what "Roch Builds a Brand" was really about… I can finally tell you. W...

2 Sep 13min

The One Piece of Advice Every Founder Needs, ft. Emma Grede, Jo Malone, Sam Faiers & Perrie Sian

The One Piece of Advice Every Founder Needs, ft. Emma Grede, Jo Malone, Sam Faiers & Perrie Sian

This week on Ladies Who Launch, we’re taking a break from regular scheduled programming to revisit some of the most iconic moments of honesty, vulnerability, and advice from previous powerhouse founde...

26 Aug 11min

She's Making AI-Generated Foundation In 90 Seconds | Ruth De Leo, DCYPHER Beauty

She's Making AI-Generated Foundation In 90 Seconds | Ruth De Leo, DCYPHER Beauty

Have you ever experienced having to mix 3 different foundations just to find your shade? Well your problems have been sold because DCYPHER Beauty is the World’s first beauty tech brand creating formul...

19 Aug 1h 1min

From Launch to SpaceNK in 3 years: Behind the Growth of Mimétique

From Launch to SpaceNK in 3 years: Behind the Growth of Mimétique

Ever wondered how to launch a skincare brand? This week’s episode is with Fabienne Sebaoun, founder of Mimétique, who unpacks the raw reality of building a self-funded beauty brand from scratch. We th...

12 Aug 52min

Gigi & Olive: How 4 Business Pivots Built a Seven-Figure Brand

Gigi & Olive: How 4 Business Pivots Built a Seven-Figure Brand

This week, we’re joined by Georgie Le Roux, founder and CEO of Gigi & Olive, the luxury bridal and personalised gifting brand that has grown through four major business pivots and over 85% year-on-yea...

5 Aug 1h 6min

Why Every Entrepreneur Needs Better Friends | Frankie James Founder of Ideas Fest

Why Every Entrepreneur Needs Better Friends | Frankie James Founder of Ideas Fest

In this week's episode of Ladies Who Launch, Frankie James unpacks her founder story, from the uncertainty of figuring out a career path as a young adult to building Ideas Fest into a must-attend indu...

29 Juli 1h 1min

Rochelle's Branding Masterclass: How To Build A Brand People Obsess Over

Rochelle's Branding Masterclass: How To Build A Brand People Obsess Over

In this week's episode of Ladies Who Launch, Rochelle breaks down why the brands that win don't just sell products, they build worlds. This solo branding masterclass covers the full journey, from defi...

22 Juli 17min

Populärt inom Business & ekonomi

framgangspodden
rss-jossan-nina
varvet
24fragor
rss-borsens-finest
bathina-en-podcast
uppgang-och-fall
svd-tech-brief
badfluence
rss-inga-dumma-fragor-om-pengar
avanzapodden
lastbilspodden
bilar-med-sladd
tabberaset
borsmorgon
rss-kort-lang-analyspodden-fran-di
rss-hos-psykologen
rss-dagen-med-di
rikatillsammans-om-privatekonomi-rikedom-i-livet
rss-veckans-trade