Growth vs Efficiency: Can You Have Both?
a16z Podcast21 Juli 2023

Growth vs Efficiency: Can You Have Both?

Despite the ease of product building, sustainable growth has become increasingly challenging as many traditional channels no longer deliver the same results.

In these challenging times, we explore the remaining growth opportunities. How can we achieve a balance between efficiency, profitability, and growth? Which channels are still relevant and how can they be effectively mastered in 2023?

Join us as we discuss these questions with three seasoned experts who have successfully navigated similar confusing times in the past: Gina Gotthilf, leading Latitud and renowned for her impressive tenure as the VP of Growth at Duolingo; Kieran Flanagan, a long-time SVP of Marketing at HubSpot; and Bryan Kim, Consumer Partner at a16z, who held various leadership roles during Snap's hypergrowth phase up to its IPO.

Topics Covered:

00:00 – What growth opportunities exist in 2023?

03:00 – What still works in growth?

05:02 – The fundamentals and framework of growth

07:02 – Assessing growth potential and product lead growth

09:33 – Distribution

11:15 – Your moat and growth

14:00 – Integrating AI for product lead growth

16:23 –Trust as a moat

17:23 – B2C growth - discovery and breaking through

18:51 – Can you get ahead of the incumbents?

22:03 – Examples of companies and products

24:59 – How do you foster a growth culture?

28:38 – Experimentation

34:20 – How companies using AI in distribution

44:43 – Growth challenge: What would you do with $10K?

Resources:

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Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

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How Transparent Pricing Drives Healthcare Change

How Transparent Pricing Drives Healthcare Change

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Is there a limit to what humans can do? And if so, how do you know when you've reached it? Welcome to part one of a two-part series on human performance with professional rock climber Alex Honnold. Alex redefined the limits of what is possible by free soloing – that is climbing with no ropes or safety gear – a 2000-foot granite rock face in Yosemite, known as El Capitan. That feat  was documented in the award-winning film Free Solo. In this podcast, Alex, a16z general partner Peter Levine (who at age 59 is still an avid ice climber), and Das Rush discuss how technology and training have pushed the limits of what's possible and how to manage the mental preparation of any big endeavor, whether its building a company, reaching a new peak, or maintaining peak performance while aging.In Part 2, recorded last year as part of our a16z innovation summit, we share a fireside chat with Peter and Alex  about the risk, preparation, and fear around Alex's free solo.  Photo credit: Shawn Corrigan

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