The Quest for True Signal: How Zynga Spotted Mobile
a16z Podcast27 Feb 2024

The Quest for True Signal: How Zynga Spotted Mobile

You might recognize the name Mark Pincus but we almost guarantee you recognize the game Farmville.

Mark Pincus is the founder and longtime CEO of Zynga, known for its massive global franchise of games, including those household names like Farmville and Words with Friends. Zynga was also at the forefront of the transition to mobile and the use of large platforms like Facebook for distribution.

In this episode Mark joins Josh Lu from the a16z Games team for a fireside chat. They discuss navigating major tech waves and recognizing "true signal" opportunities, and explore a wide range of topics, from the strategic insights that propelled Zynga to success, the future of the Metaverse, and the philosophy behind minimum viable products.

This conversation offers invaluable insights for both gaming industry insiders and enthusiasts looking to understand the dynamics of tech innovation and entrepreneurship.

Topics Covered:

00:00 - How Zynga Spotted the Mobile Wave

02:47 - Challenges of Starting Zynga

05:24 - Zynga's Early Workforce and Learning HTML

07:40 - Preparing for Tech Waves

11:29 - The Importance of Being Too Early

15:42 - The attribute of great founders

18:33 - Hiring Philosophy

22:02 - ‘Everyone is a CEO’

24:20 - Fast Iteration and Learning from Failures

31:06 - Personal Gaming Preferences

32:52 - Advice on Reevaluating Projects and True Signal

35:50 - AI's Role in Consumer Adoption and Gaming

40:17 - Community as a Core Element

43:31 - UGC Gaming Space and Future Computing Paradigms

Resources:

Find Mark on Twitter: https://twitter.com/markpinc

Find Josh on Twitter: https://twitter.com/joshlu

Learn more about SPEEDRUN 3.0: https://a16z.com/speedrun3

Learn more about SPEEDRUN: ttps://a16z.com/speedrun-your-gaming-startup

Stay Updated:

Find a16z on Twitter: https://twitter.com/a16z

Find a16z on LinkedIn: https://www.linkedin.com/company/a16z

Subscribe on your favorite podcast app: https://a16z.simplecast.com/

Follow our host: https://twitter.com/stephsmithio

Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

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Chris Dixon & Tyler Cowen on Crypto, AI, and Philosophy

Chris Dixon & Tyler Cowen on Crypto, AI, and Philosophy

In this episode, general partner Chris Dixon joins economist and author Tyler Cowen to explore the themes behind Chris’s book, Read, Write, Own: Building the Next Era of the Internet.They trace the internet’s evolution from open, decentralized beginnings to today’s consolidated platforms—and ask: how can we build something better? From stablecoins, tokenized payments, and open blockchains to AI's impact on coding, media, and politics, this wide-ranging conversation dives deep into how technologies like crypto and AI could help redistribute power online and reshape the future of ownership and innovation.The two also debate:Whether banks and legacy institutions will adopt stablecoinsThe long-term role of NFTs and digital property rightsHow AI might rewrite venture capital, education, and economic planningWhether we're heading toward a creative renaissance—or a world of AI-generated monocultureListen to similar conversations, listen to web3 with a16z: https://web3-with-a16z.simplecast.com/ Resources: Listen to Conversations with Tyler: https://conversationswithtyler.com/Find Chris on X: https://x.com/cdixonFind Tyler on X: https://x.com/tylercowenJoin a16z’s Crypto Substack:https://a16zcrypto.substack.com/ Stay Updated: Let us know what you think: https://ratethispodcast.com/a16zFind a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://x.com/eriktorenbergPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

23 Juni 1h 6min

Why We Invested In Cluely

Why We Invested In Cluely

In this episode, a16z general partner Bryan Kim joins TBPN hosts John Coogan and Jordi Hays to discuss the recent launch of Cluely , a consumer AI product. The conversation covers early traction, evaluating distribution and momentum, and how investors assess go-to-market strategies in emerging AI applications. Resources: Find Bryan on X: https://x.com/kirbyman01Watch TBPN: https://www.tbpn.com/ Stay Updated: Let us know what you think: https://ratethispodcast.com/a16zFind a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://x.com/eriktorenbergPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

21 Juni 12min

The State of AI & Education

The State of AI & Education

How is AI actually being used in classrooms today? Are teachers adopting it, or resisting it? And could software eventually replace traditional instruction entirely?In this episode of This Week in Consumer AI, a16z partners Justine Moore, Olivia Moore, and Zach Cohen explore one of the most rapidly evolving — and widely debated — frontiers in consumer technology: education.They unpack how generative AI is already reshaping educational workflows, enabling teachers to scale feedback, personalize curriculum, and reclaim time from administrative tasks. We also examine emerging consumer behavior — from students using AI for homework to parents exploring AI-led learning paths for their children. Resources:Find Olivia on X: https://x.com/omooretweetsFind Justine on X: https://x.com/venturetwinsFind Zach on X: https://x.com/zachcohen25 Stay Updated: Let us know what you think: https://ratethispodcast.com/a16zFind a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://x.com/eriktorenbergPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

20 Juni 29min

How Apple Became So Reliant on China & What it Means For Their Future

How Apple Became So Reliant on China & What it Means For Their Future

What if the rise of Apple also built modern China?a16z’s Erik Torenberg is joined by board partner and former Microsoft Windows chief Steven Sinofsky to unpack how Apple’s pursuit of design excellence and supply chain scale catalyzed China’s manufacturing superpower status - and why that partnership is now under intense scrutiny.Inspired by the book Apple in China (but not a book review), the episode dives deep into:The early days of Apple’s shift to Chinese manufacturing What experts got wrong in 1999 about trade, globalization, and China’s trajectoryHow Tim Cook’s operational playbook reshaped the global tech industryBehind-the-scenes stories from Microsoft’s own hardware battles and Surface launchWhy Apple’s entanglement with China may now be a strategic liabilityWhat COVID revealed about fragile global dependencies — and where innovation goes nextHow national policy, intellectual property, and AI intersect in the new industrial eraThe episode opens with a few reactions to WWDC: Apple’s new UI, the iPad’s evolving role, and why Apple’s AI story still feels unfinished - before zooming out into one of the most consequential tech and geopolitical stories of our time.TImecodes:00:00 Introduction00:37 Guest Introduction: Steven Sinofsky00:49 WWDC Reactions and Apple's AI Story02:27 WWDC Highlights: Liquid Glass and iPad Updates05:16 Apple's AI Strategy and Market Dynamics06:34 Meta's AI Moves and Market Implications13:30 Apple's Manufacturing Evolution: From Garage to Global20:50 The Rise of ODMs and Global Manufacturing26:32 Microsoft's Struggle with Piracy in China27:19 Apple's Revolutionary MacBook Air29:30 Challenges in PC Manufacturing31:05 The Rise of Chinese Manufacturing Skills32:07 The Point of No Return for Apple and China32:59 Global Trade and Intellectual Property Issues37:04 COVID-19's Impact on Global Manufacturing41:19 Future of Innovation and Manufacturing47:10 Navigating Intellectual Property in the AI Era48:55 Conclusion and Final ThoughtsResources:Find Steven on X: https://x.com/stevesiFind Erik on X: https://x.com/eriktorenbergStay Updated: Let us know what you think: https://ratethispodcast.com/a16zFind a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://x.com/eriktorenbergPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

18 Juni 49min

Adam Neumann: This is How You Build Iconic Companies

Adam Neumann: This is How You Build Iconic Companies

In this recent episode of The Ben & Marc Show, a16z co-founders Marc Andreessen and Ben Horowitz sit down with Adam Neumann—founder of WeWork and now Flow—to unpack one of the most unlikely comeback storie s in tech.What began as a personal reckoning after a very public fall has become a bold new vision for how we live and belong. Flow isn’t just a real estate company—it’s an operating system for community, built on first-principles software, design, and soul.Joined by a16z General Partner Erik Torenberg, the group goes deep on:Why Adam’s childhood shaped his obsession with communityAdam’s fall from WeWork—and how he found a new path to redemptionHow Flow is re-architecting real estate from scratchWhy loneliness is the greatest design challenge of our timeWith reflections on dyslexia, the American dream, and the thin line between failure and greatness, this is a candid and wide-ranging conversation about redemption, vision, and building something that matters in this world. We hope you enjoy this deeply human conversation about the future of living.Timecodes00:00 Introduction 00:51 Adam's Early Life and Family Background07:56 Military Service and Discipline10:08 Transition to the US and Education14:43 Entrepreneurial Journey Begins17:49 The Concept of Flow and Vision20:28 Meeting and Partnership Formation25:22 Overcoming Challenges and Resilience28:30 The Isolation Phenomenon30:03 Navigating Post-Crisis Relationships31:50 Real Estate Strategies During COVID33:47 The Genesis of a New Venture36:47 Lessons from WeWork38:49 Building Flow: The Vision41:44 The Importance of Alignment51:23 Technological Innovations in Real Estate55:44 Revolutionizing Real Estate Software and Flexible Living Solutions56:28 Challenges and Innovations in Multifamily Housing Rental Markets58:40 Global Housing Crisis and Solutions01:06:10 Expanding to Saudi Arabia01:08:49 Success in Saudi Arabia01:12:43 Real Estate Funds and Future Plans01:19:10: Why Is This an Opportunity? 01:20:45 Impact of COVID on Living and Working01:26:14 Future Potential of Housing and LivingResources: Read Marc's blog post about Flow: https://a16z.com/announcement/flow/Marc on X: https://x.com/pmarca Marc’s Substack: https://pmarca.substack.com/ Ben on X: https://x.com/bhorowitz Erik on X: https://x.com/eriktorenberg Erik's Substack: https://eriktorenberg.substack.com/Stay Updated: Let us know what you think: https://ratethispodcast.com/a16zFind a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://x.com/eriktorenbergPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

16 Juni 1h 29min

What You Missed in AI This Week (Google, Apple, ChatGPT)

What You Missed in AI This Week (Google, Apple, ChatGPT)

Things in consumer AI are moving fast. In this episode, Justine and Olivia Moore, investing partners (and identical twins!) at a16z, break down what’s real, what’s overhyped, and what’s next across the consumer AI space. They cover: Veo 3: how Google's video model unlocked a new genre of content OpenAI’s Advanced Voice Mode: upgrades, realism, and... um, human-like hesitation Apple's AI announcements 11Labs V3: expressive voice tags, real-time interruptions, and narrative tools for creators New data from a16z: AI consumer startups are ramping revenue faster than ever—and they show you how Justine walks through how she used ChatGPT, Ideogram, and Krea to launch a fully AI-assisted brand prototype (store photos and all)Timecodes: 00:00 Introduction  00:28 Meet the Hosts: Justine and Olivia00:44 Veo 3: The Game-Changer in AI Video06:34 ChatGPT's Advanced Voice Mode Updates10:22 Apple's AI Announcements and Siri's Shortcomings12:18 11 Labs' New Voice Model: 11 V315:50 Report from a16z: AI Revenue Growth23:14 Demo of the Week: AI in Brand CreationResources: Read ‘What “Working” Means in the Era of AI Apps’: https://a16z.com/revenue-benchmarks-a... Find Justine on X: https://x.com/venturetwins Find Olivia on X: https://x.com/omooretweetsTools Discussed: Veo 3: https://gemini.google/overview/video-... OpenAI: https://openai.com/chatgpt 11Labs (V3 voice model) – https://elevenlabs.io/ Ideogram (logo/image generation) – https://ideogram.ai/ Black Forest Labs/Flux Context (image editing via Krea) – https://www.krea.ai/ Flux Context demo (Krea launch post) – https://www.krea.ai/blog/flux-context Hedra: https://www.hedra.com/Stay Updated: Let us know what you think: https://ratethispodcast.com/a16zFind a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://x.com/eriktorenbergPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

13 Juni 28min

Marc Andreessen & Jack Altman: Venture Capital, AI, & Media

Marc Andreessen & Jack Altman: Venture Capital, AI, & Media

In this episode Jack Altman, CEO of Lattice and host of Uncapped, interviews Marc Andreessen on how venture capital is evolving — from small seed funds to billion-dollar barbell strategies — and why today’s most important tech companies don’t just build tools, they replace entire industries. They cover:The end of “picks and shovels” investingWhy missing a great company matters more than backing a bad oneThe power law math behind fund size and asymmetric returnsAI as the next computing platform — and a test for Western civilizationPreference falsification, media power, and what founders can’t say out loudThis is a conversation about ambition at scale, the structure of modern venture, and the deep forces reshaping startups, innovation, and power.Resources: Listen to more from Uncapped: https://linktr.ee/uncappedpodFind Jack on Xhttps://x.com/jaltmaFind Marc on X: https://x.com/pmarcaFind Uncapped on X: https://x.com/uncapped_podTimecodes: 00:00 What You Can’t Say  01:20 Founders, Funders, and the Future  02:00 Fund Size and Power Law Math  06:45 From Tools to Full Stack Startups  10:00  Market Sizing and Asymmetric Bets  13:00 Public Markets Mirror Venture Dynamics  17:00 The Barbell Strategy in Venture  20:00 The Conflict Dilemma in Venture  25:00 Staying in Early-Stage Venture  29:30 The Death of the Middle  32:00 Why It’s So Rare to Build a New Top VC Firm  35:00 The Case for Power in Venture  37:45 Limiting Factors for Big Companies  41:00 AI as the Next Computing Platform  45:30 Betting on Startups, Not Incumbents  48:00  How a16z Thinks About Risk  51:00 Building a Top-Tier GP Team  55:00 Taste, Timing, and Getting Into the Scene  57:00 Raising Capital Is the Easy Part  1:00:30 AI’s Existential Stakes  1:05:00 Autonomous Weapons, Ethics, and War  1:11:00 Tech, Government, and Power  1:13:00 Media, Mistrust, and Narrative Collapse  1:24:00 Preference Falsification and Cultural Cascades  1:32:00 The Thought Experiment  1:33:00 Career Advice for Young Builders  1:35:00 Marc vs. the Huberman Protocol  1:39:30 What Would Prove You Right?  Stay Updated: Let us know what you think: https://ratethispodcast.com/a16zFind a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://x.com/eriktorenbergPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

11 Juni 1h 41min

Chris Dixon: Stablecoins, Startups, and the Crypto Stack

Chris Dixon: Stablecoins, Startups, and the Crypto Stack

What if crypto isn’t just a speculative asset class—but the next foundational layer of the internet?In this episode, Chris Dixon, founding partner of a16z crypto and one of the earliest, most forward-thinking investors in the space, joins TBPN for a wide-ranging conversation on the real, long-term promise of crypto—and why we're still early.He unpacks:Why stablecoins are already functioning as internet-native moneyHow blockchains can serve as global, programmable financial infrastructureWhy programmability, not just low fees, is the real unlockThe evolving regulatory landscape and new bipartisan momentumThe rise of AI agents, decentralized platforms, and real-world crypto use casesThis episode is about long-term thinking, technical optimism, and building open infrastructure for the future of the internet.Resources: Find Chris on X: https://x.com/cdixonWatch TBPN: https://www.tbpn.com/ Timecodes:00:00 Meet Chris Dixon: Crypto Visionary00:26 The Evolution of Stable Coins02:49 The Future of Stable Coins and Global Payments06:04 Lobbying Efforts and Legislative Impact09:01 Adoption Across Different Sectors11:53 Competitive Forces in the Crypto Market14:37 The Crypto Talent Shortage15:05 Opportunities in the Crypto Space17:08 Crypto Fund Performance19:04 Venture Capital in Crypto23:30 Real World Assets on Blockchain26:34 Social Engineering and Proof of Humanity29:10 Conclusion and Final Thoughts Stay Updated: Let us know what you think: https://ratethispodcast.com/a16zFind a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://x.com/eriktorenbergPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

9 Juni 29min

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