Toyetic
99% Invisible13 Mars 2024

Toyetic

This year marks the 40th anniversary of a lot of landmarks in pop culture, especially sci-fi and fantasy. So many franchises were born in 1984. Some came to define the genre or invent new genres. The great podcast Imaginary Worlds noticed this and produced a three-part series about 1984's Cambrian explosion of creativity that landed on the big screen, the small screen, bookstore shelves and, of course, the toy store.

In this episode we learn about at two iconic franchises that launched in 1984: Transformers and Teenage Mutant Ninja Turtles. They came from opposite ends of the business spectrum. Transformers was a top-down marketing synergy between American and Japanese toy companies along with Marvel Comics to compete against He-Man -- another TV toy behemoth. Teenage Mutant Ninja Turtle would eventually rival them in cultural dominance, but it began with two indie comic book creators making a black and white comic as a lark. But Turtles and Transformers both ended up wrestling with similar questions around what happens when you put the cart before the horse in creating content to sell products.

Toyetic

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Sounds of the Artificial World

Sounds of the Artificial World

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Periodic Table

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13- Maps

13- Maps

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99% Guilt Free

99% Guilt Free

“Sustainable Design is a design philosophy that seeks to maximize the quality of the built environment, while minimizing or eliminating the negative impact to the natural environment.” -Jason F. McLennan, The Philosophy of Sustainable Design I like McLennan’s definition of … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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99% Undesigned

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99% Sound and Feel

99% Sound and Feel

Chris Downey explains it like this, “Beethoven continued to write music, even some of his best music, after he lost his hearing…What’s more preposterous, composing music you can’t hear, or designing architecture you can’t see?” Chris Downey had been an … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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One Way Ticket To Mars

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99% Invisible Extra! NASA is figuring out how to take the next great leap into space. The difficulty is, if we leap to Mars, we might not make it back. This is a story I produced last year (Summer 2009) … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.

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