7MS #467: How to Succeed in Business Without Really Crying - Part 9

7MS #467: How to Succeed in Business Without Really Crying - Part 9

Hey everybody! I stayed in a hotel for the first time in over a year and boy oh boy...I hope I didn't get COVID from the bedsheets!

Anyhow, on that journey I thought of some things that I think will help your business on the marketing/project management/sales side to be more successful and less annoying. DISCLAIMER: I have no formal training in these areas, but I've been on both sides of the table for a number of years, and I think I'm getting a better idea of what clients do and don't like during the sales process. These things include:

  • Reduce layers of people complexity - don't have 17 of your people on the client intro/pitch call and then ghost them once they actually want to buy something!

  • Keep project management just complicated enough - I like project management tools and spreadsheet task-trackers like Smartsheet but I'm trying to let the client lead as far as how much detail they need when tracking their projects. By default, we create a document with a high level map of project milestones, timelines and key contact information. We update that as often as the client likes.

  • Personalize responses to Web leads - if you have an info@ or sales@ address for your business, I think you should personalize the response you give folks who write in. They wrote you for a reason! Don't just copy/paste some generic "Hey you wanted info about our company so here it is blah blah blah" response, that doesn't make people feel like you give a rip about their needs. Think of something personal to say in the reply. "Oh, I see you're in Minnesota. I'm a big Twins fan!" Something like that. Simple, easy and personal.

  • Don't sign people up for junk without asking - in this episode I give an example of a vendor we looked at (but didn't select) for some services, and the company decided to automatically sign ups up for a bunch of electronic and paper mailings. That's super annoying!

  • Don't stink at LinkedIn - in the last episode of this series, I told you about a guy who (to me) wins LinkedIn and the Internet because he sent me a personalized video LinkedIn invitation - it was awesome! Be more like that guy, and less like the mosquitoes who send invites like "Hi, I noticed you're human and figured we should be LinkedIn BFFs" and then sign you up for a non-stop barrage of sales pitches!

  • Bug people "just enough" - if you've had an awesome scoping call for a potential project and the client has received and reviewed the SOW, stay in touch with them periodically - even if it feels like you're being ghosted.

Avsnitt(684)

7MS #436: Cleaning Up Your Cloud Clutter

7MS #436: Cleaning Up Your Cloud Clutter

Hey, hope you're having a great week! The last few weeks have had somewhat of a homecoming and home cleaning theme. To continue that train of thought, over the last few days I've gotten heavy into cleaning up my cloud clutter - cloud services, email, file sharing, etc. - in an effort to be more secure and have a reduced digital footprint. Today's tips include: Double-check that any device you have that supports full-disk encryption has it enabled On all your machines, clean up old straggler artifacts in C:, desktop folder, downloads folder, etc. Use the nifty built in tools for Windows 10 to free up even more disk space (I just learned about this one recently - Windirstat and Treesizefree were my go-tos for years) Got old PCs sitting around you're not using? Nuke 'em with DBAN. Go into your password vault and clean out creds for services you don't use anymore (especially for old client projects!) Purge your file share services (Dropbox, OneDrive, etc. on a regular basis), and/or bring older archives over to cold (on-site) encrypted storage Review your "bottleneck" accounts (key email accounts, for example) and review the devices/services linked to them - clean up and purge regularly Handling password hashes? Here's one way to setup an encrypted partition for them You can clean old email from Gmail quickly using some simple searches. You can also use Google Takeout to download offline copies of mail and then browse them later with Thunderbird

7 Okt 202048min

7MS #435: Homecoming and Home ioT Security - Part 2

7MS #435: Homecoming and Home ioT Security - Part 2

Hi again! It's sort of fun to release two episodes in one week for a change. If you missed part 1 on our ioT security series, check it out here. Today we dive into some free/cheap monitoring solutions you can use to keep tabs on your ioT network (or any network, really): Nagios - it's old school but gets the job done. This article helped me get it going on an RPi. SolarWinds IP monitor - it was quick and easy to get up and running, but the 40 monitors you're allotted get burned up pretty quick if you have a decent number of devices to monitor PRTG - this is the winner in my book. It has a generous amount of monitors, quick/easy install, and a native mobile app!

2 Okt 202041min

7MS #434: Homecoming and Home ioT Security

7MS #434: Homecoming and Home ioT Security

WE'RE HOME! After almost a year after our fire, we're back, baby! This episode is somewhat of a homecoming that dovetails into an episode about ioT security. I've basically done a 180 degree spin on ioT stuff. I now love the coolness and convenience of these things while simultaneously being terrified of the security risks. Is there a happy balance somewhere between the two? Maybe. Today we dive into ioT security, specifically: Setting up a ioT dedicated wireless network Quarantining it so it can only talk to the Internet Poking holes in the firewall to allow ioT DNS requests to be captured Scanning your ioT for services and potential default/weak cred use

1 Okt 202034min

7MS #433: Cyber News - Security Skills Gap Edition

7MS #433: Cyber News - Security Skills Gap Edition

Hi! Today our pal Joe "The Machine" Skeen (a.k.a. Gh0sthax has prepared some cyber-licious actionable news stories for us to chew on. Today's stories include: Cybersecurity skills gap (powered by lack of career development!) Which cyber jobs are hot - or not? Mysterious wave of DDoS attacks The Magecart threat group pwns thousands of ecommerce sites On a parting note, don't forget to patch your DCs against Zerologon! Here's a great Twitter thread breakdown that explains it in more detail

23 Sep 202047min

7MS #432: Tales of Internal Network Pentest Pwnage - Part 21

7MS #432: Tales of Internal Network Pentest Pwnage - Part 21

Yay! It's time for another tale of pentest pwnage! Highlights include: Making sure you take multiple rounds of "dumps" to get all the delicious local admin creds. Why lsassy is my new best friend. I gave a try to using a Ubuntu box instead of Kali as my attacking system for this test. I had pretty good results. Here's my script to quickly give Ubuntu a Kali-like flair: sudo apt-get update sudo apt-get upgrade -y sudo apt-get install openssh-server -y sudo apt-get install nmap curl dnsrecon git net-tools open-vm-tools-desktop python3.8 python3-pip unzip wget xsltproc -y #Aha helps take output from testssl.sh and make it nice and HTML-y sudo git clone https://github.com/theZiz/aha.git /opt/aha #Awesome-nmap-grep makes it easy to grep nmap exports for just the data you need! sudo git clone https://github.com/leonjza/awesome-nmap-grep.git /opt/awesome-nmap-grep #bpatty is...well...bpatty! sudo git clone https://github.com/braimee/bpatty.git /opt/bpatty #CrackMapExec is...awesome sudo mkdir /opt/cme cd /opt/cme sudo curl https://github.com/byt3bl33d3r/CrackMapExec/releases/download/v5.1.0dev/cme-ubuntu-latest.1.zip -L -o cme.zip sudo unzip cme.zip sudo chmod +x ./cme #eyewitness is a nice recon tool for putting some great visualization behind nmap scans sudo git clone https://github.com/FortyNorthSecurity/EyeWitness.git /opt/eyewitness cd /opt/eyewitness/Python/setup sudo ./setup.sh #impacket is "a collection of Python classes for working with network protocols" #I currently primarily use it for ntlmrelayx.py sudo git clone https://github.com/CoreSecurity/impacket.git /opt/impacket cd /opt/impacket sudo pip3 install . #mitm6 is a way to tinker with ip6 and get around some ip4-level protections sudo git clone https://github.com/fox-it/mitm6.git /opt/mitm6 cd /opt/mitm6 sudo pip3 install -r requirements.txt # install service-identity sudo pip3 install service-identity # lsassy sudo python3 -m pip install lsassy #nmap-bootstrap-xsl turns nmap scan output into pretty HTML sudo git clone https://github.com/honze-net/nmap-bootstrap-xsl.git /opt/nmap-bootstrap-xsl #netcreds "Sniffs sensitive data from interface or pcap" sudo git clone https://github.com/DanMcInerney/net-creds /opt/netcreds #PCCredz parses pcaps for sensitive data sudo git clone https://github.com/lgandx/PCredz /opt/pcredz #Powersploit is "a collection of Microsoft PowerShell modules that can be used to aid penetration testers during all phases of an assessment" sudo git clone https://github.com/PowerShellMafia/PowerSploit.git /opt/powersploit #PowerupSQL is a tool for discovering, enumerating and potentially pwning SQL servers! sudo git clone https://github.com/NetSPI/PowerUpSQL.git /opt/powerupsql #responder is awesome for LLMNR, NBT-NS and MDNS poisoning sudo git clone https://github.com/lgandx/Responder.git /opt/responder

16 Sep 202044min

7MS #431: How to Succeed in Business Without Really Crying - Part 8

7MS #431: How to Succeed in Business Without Really Crying - Part 8

Today we're talking business! We've got some exciting news and updates to share with you since we last did a "crying" episode last fall: 7MS hired a VP of sales and marketing: Clyde Cooper! We've added some new tools to our tools/services gist: Having a true sales force for the first time has prompted us to invest in Salesforce. There are a few gotchas with signing up for a Salesforce trial and then migrating to a paid plan (discussed more in today's episode) We're trying to "eat our own dog food" and part of that includes good inventory management. For that we've started to play with Rumble and reaaaaaaaaaaalllly like it Recording an "about us" video with a production company is exciting, stressful and awkward Today I met the guy who wins the Internet (or at least LinkedIn) - he sent me a personalized video with an idea I'm definitely going to steal for future marketing initiatives For really no reason at all, I sing for you a bit in this episode On that note, I absolutely love this song. I feel like it's my family's theme song for the last year.

9 Sep 202049min

7MS #430: Interview with Dan DeCloss

7MS #430: Interview with Dan DeCloss

Today we're thrilled to have our friend and PlexTrac CEO Dan DeCloss back to the program! (P.S. PlexTrac is launching runbooks as a feature - and you should definitely check out PlexTrac's upcoming Webinar about runbooks on September 9!). We also did a PlexTrac 101 Webinar with them recently! You may remember Dan from such podcasts as this one when we first talked to him in 2019. Dan and I have a lot in common in that we both started security companies about the same time, so I had a lot of questions for Dan around how business has been going since we last talked on the podcast. Today our topics/questions include: What are the (good) warning signs that a passion project you have could be a viable business? Why "having all the jobs there has ever been" is a great way to figure out it's time to start your own business :-) At what point does a side project have to become what you do for your day job? How do you safely prepare to quit a comfortable corporate life to life as a small biz owner? Do you go 100% on faith? Do you save your $ for a year so you can "float" your business for a while? Some combination of the two? How important is it to have the support of your friends/family when starting a new biz? Once you start a biz what are the best/worst things about wearing all the hats (engineering, sales, marketing, accounting, HR, etc.)? When is it time to hire additional resources or raise additional money to support your growing business? What marketing efforts are fruitful for a new security biz to spend time/money on? How do you decide what bells/whistles to add to PlexTrac? Follow your own roadmap? Let the customers drive your direction? Some combo of both? What new bells and whistles are coming to PlexTrac in the Webinar on September 9?! (Spoiler alert: RUNBOOKS!)

2 Sep 202056min

7MS #429: Cyber News - Free Bitcoin for Everybody Edition

7MS #429: Cyber News - Free Bitcoin for Everybody Edition

Hola! We're back again with our amigo Joe "The Machine" Skeen (a.k.a. Gh0sthax) who has prepared some awesome and actionable news stories for us to digest. Today's stories include: The Twitter hack that promised free Bitcoin for everybody - with good coverage by Krebs and Threatpost Garmin's personal and painful experience with ransomware Joe offers 7 tips any org can use to reduce their likelihood of getting pwned with an attack or ransomware Are we ready to endure a cyber crisis? Would you fall for this social engineering attack?

26 Aug 202041min

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