So You Want to Launch a Newsletter: Tips From Substack Writers
a16z Podcast17 Sep 2020

So You Want to Launch a Newsletter: Tips From Substack Writers

This episode, part one in a two-part series on the Creator Economy, explores the process and economics behind creating an independent newsletter. In this candid conversation, host Lauren Murrow talks with four Substack writers—an artist, a technologist, a journalist, and a clinical researcher-turned-psychedelics scholar—about how to find and foster an audience, the calculus behind going paid versus unpaid, the pressure to produce, and financial benchmarks for making a living from newsletter writing.

The pandemic has prompted a reckoning within traditional media and, in parallel, a surge in the newsletter ecosystem. On Substack, readership and active writers both doubled from January through April. The newsletter hosting platform now has more than 100,000 paying subscribers.

This episode reveals the behind-the-scenes experiences of four newsletter creators, all of whom launched roughly within the past year:

Software engineer Lenny Rachitsky, most recently a growth product manager at Airbnb, whose tech-focused dispatch is called Lenny’s Newsletter.

Artist and writer Edith Zimmerman, creator of the Drawing Links newsletter, which chronicles her life and musings through comic-style illustrations.

Zach Haigney, an acupuncturist and researcher whose newsletter, The Trip Report, explores the science, policy, and business behind medicinal psychedelics.

And Patrice Peck, a freelance journalist—previously a staff writer at BuzzFeed—whose newsletter, Coronavirus News for Black Folks, highlights the pandemic’s disproportionate impact on the black community.

Listen to the end of the episode to hear more about Patrice, Zach, Edith, and Lenny's top newsletter recommendations:

Patrice’s newsletter recs:

The Intersection by Adriana Lacy

Beauty IRL by Darian Symone Harvin

Carefree Black Girl by Zeba Blay

Maybe Baby by Haley Nahman

Zach’s newsletter recs:

Stratechery by Ben Thompson

Sinocism by Bill Bishop

A Media Operator by Jacob Cohen Donnelly

Off the Chain by Anthony Pompliano

The Weekly Dish by Andrew Sullivan

Edith’s newsletter recs:

The Browser by Robert Cottrell

The Ruffian by Ian Leslie

Ridgeline by Craig Mod

Dearest by Monica McLaughlin

Why Is This Interesting? by Noah Brier and Colin Nagy

Lenny’s newsletter recs:

2PM by Webb Smith

Li’s Newsletter by Li Jin

Alex Danco’s Newsletter by Alex Danco

Turner’s Blog by Turner Novak

Next Big Thing by Nikhil Basu Trivedi

Big Technology by Alex Kantrowitz

The Profile by Polina Marinova

Everything by Nathan Baschez, Dan Shipper, Tiago Forte, and Adam Keesling

Not Boring by Packy McCormick

Illustration: Edith Zimmerman

Avsnitt(907)

Rebooting the Arsenal of Democracy with Palmer Luckey

Rebooting the Arsenal of Democracy with Palmer Luckey

Starting in the 1960s, technology companies, funded by the U.S. Department of Defense, were essential for creating the processors that would eventually launch satellites and guide missiles. Half a century later, today’s tech companies can — and need — to move even faster and smarter, as international adversaries scale up their aggressions. In this episode, Anduril Industries Founder Palmer Luckey will discuss how Silicon Valley is using new technologies to build new tools, systems, and companies to defend our nation and its interests. Resources:American Dynamism Summit: https://a16z.com/AD-summit/Anduril’s website: https://www.anduril.com/Find Palmer on Twitter: https://twitter.com/PalmerLuckey Stay Updated: Find a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://twitter.com/stephsmithioPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. For more details please see a16z.com/disclosures.

7 Mars 202318min

The Robot Lawyer Resistance

The Robot Lawyer Resistance

What happens when you don’t have the resources to fight for your rights? Whether it’s a major medical bill or a more minor parking ticket… even if you were in the right, is it easier to just… pay?Well, Joshua Browder's answer is Do Not Pay! He’s built a thriving company of the same name, that helps consumers “fight corporations, beat bureaucracy, and sue anyone at the press of a button.” Through the power of technology, DoNotPay has resolved over 2m cases successfully and in this interview we get to hear where Browder hopes to take the organization, including his first-hand account of his recent plan to bring the robot lawyer into the physical courtroom. Topics Covered:00:00 - Introduction01:51 - DoNotPay’s origin03:09 - Surprising laws05:49 - General counsel for consumers06:54 - The role of AI and technology09:26 - Ensuring quality counsel13:19 - Prioritizing features14:43 - Corporate pushback17:11 - Reshaping the legal system20:28 -  Entering the physical courtroom 24:50 - Cross border possibilities26:14 - Looping humans into modeling29:01 - Deflationary impacts30:05 - Recent pushback33:13 - Is AI already writing law?35:15 - Why is law so complex?37:54 - Entering the Supreme Court38:38 - Lawyer support39:47 - Looking forward43:07 - Building horizontal vs vertical45:28 - Does this law exist? Resources: DoNotPay: https://donotpay.com/Find Josh on Twitter: https://twitter.com/jbrowder1 Stay Updated: Find a16z on Twitter: https://twitter.com/a16zFind a16z on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://twitter.com/stephsmithioPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. For more details please see a16z.com/disclosures.

1 Mars 202348min

The Challenge of Replicating Reality

The Challenge of Replicating Reality

What would you do if you believed in an idea but everyone said it would fail, nobody would fund you, and the industry was experiencing a nuclear winter?Despite experiencing exactly that, Sandbox VR founder Steve Zhao doubled down and invested all of his personal savings into the unproven business. 7 years and 1 bankruptcy later, Steve has built the world’s leading full-body VR experience with over 30 locations across the globe. In this interview, we get to chat with Steve about the many challenges he faced, how Sandbox made it through the pandemic, the future of VR, and the difficult task of tackling hardware, software, a new computing platform, and real estate. Resources:Check out Sandbox VR: https://sandboxvr.comFind Steve Zhao on Twitter: https://twitter.com/zhaosaurusLearn more about the Squid Game partnership: https://venturebeat.com/games/squid-game-is-coming-to-sandbox-vr-immersive-experience-locations/Watch Steph’s highlight video: https://sandboxvr.com/event/b0b22aad-7c73-475d-ab43-281a456ff590 Stay Updated: Find us on Twitter: https://twitter.com/a16zFind us on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://twitter.com/stephsmithioPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. For more details please see a16z.com/disclosures.

22 Feb 202356min

The 1000x Developer

The 1000x Developer

A small minority – likely less than 1% – of the world can code. Yet also widely known that the skillset tends to yield outsized returns, with developers generating some of the highest paying salaries out there.But the field is quickly shifting, especially with the advent of wide-scale AI. In this podcast, we get to chat with Amjad Masad, founder of Replit, about these foundational shifts.We cover how Replit has integrated AI into its platform and the implications on both current and future developers. It’s easier than ever to learn to code, but is it still worthwhile? Listen in to find out.Timestamps:00:00 - Introduction02:04 - What is Replit?04:15 - Stories behind Replit11:10 - The software hero’s journey13:09 - Making coding fun15:58 - AI powering software19:37 - Training your own models22:36 - Building UX around AI24:16 - The developer landscape26:23 - The 1000x engineer30:40 - Should you still learn to code?34:41 - What does AI enable?40:54 - Developing on mobile43:24 - A software labor market45:53 - Differentiating a marketplace48:23 - Building new market dynamics50:45 - Looking aheadResources: Replit: https://replit.com/Replit Ghostwriter: https://replit.com/site/ghostwriterReplit Bounties: https://replit.com/bountiesFind Amjad on Twitter: https://twitter.com/amasad Stay Updated: Find us on Twitter: https://twitter.com/a16zFind us on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://twitter.com/stephsmithioPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. For more details please see a16z.com/disclosures.

16 Feb 20231h

The State of Apps

The State of Apps

A few weeks ago, Apple released a stunning statistic: they’ve paid developers over $320B — yes, billion! — since the launch of the App Store in 2008, highlighting the cast opportunity in the marketplace.And around the same time, a16z Consumer Partner, Olivia Moore, compiled a list of the top apps across the US app store throughout 2022.In this episode, you’ll get to hear which apps made it to the top and what they have in common. Hint: the big winners were in social, but perhaps a new wave of social apps!We also get the scoop on what it really takes to not just hit #1, but stay there. This episode highlights numerous surprising examples ranging from a new-age Beanie Baby app, a viral talking dog, an app from 2012 that finally broke the top 10, and the Chinese app that’s been at #1 for a majority of 2023, and it’s not TIkTok!There are endless learnings about how new founders can take advantage of these opportunities.Timestamps:01:51 - Top apps in 202203:32 - A new era of social?07:22 - Hitting #109:30 - Staying on top11:20 - Building a sticky product13:46 - Growing an app in 202315:35 - User-generated growth17:48 - 2022 category winners20:39 - Anonymous social22:24 - Early monetization26:30 - Monetization trends31:07 - Leveraging platform shifts35:26 - Surprising hits37:50 - Looking toward 202339:38 - Invisible AI products41:46 - Limiting virality45:13 - Vertical social networks48:37 - When digital goes physical51:44 - TikTok growth53:27 - Geographic trends56:18 - A decade old app1:00:25 - App challengeResources: Follow Olivia on Twitter: https://twitter.com/omooretweetsOlivia's 2022 analysis: https://twitter.com/omooretweets/status/1605983056682045440Olivia's 2021 analysis: https://twitter.com/omooretweets/status/1483482099562602500Justine’s Boating app commentary: https://twitter.com/venturetwins/status/1616121691830390784Olivia’s Tinder subscription commentary: https://twitter.com/omooretweets/status/1616480480546942976Apps mentioned: BeReal: https://apps.apple.com/us/app/bereal-your-friends-for-real/id1459645446TikTok: https://apps.apple.com/us/app/tiktok/id835599320Gas App: https://apps.apple.com/us/app/gas/id1641791746Talking Ben the Dog: https://apps.apple.com/us/app/talking-ben-the-dog/id416345319Argo Boating Navigation: https://apps.apple.com/us/app/argo-boating-navigation/id1463869636NoteIt: https://apps.apple.com/us/app/noteit-widget-get-it-now/id1570369625Locket Widget: https://apps.apple.com/us/app/locket-widget/id1600525061LiveIn: https://apps.apple.com/us/app/livein-share-your-moment/id1606780589Slay: https://apps.apple.com/de/app/slay-komplimente-umfragen/id1645858841Lensa AI: https://apps.apple.com/us/app/lensa-photo-editing/id1436732536Starlink: https://apps.apple.com/us/app/starlink/id1537177988NOAA Weather: https://apps.apple.com/us/app/noaa-weather/id436760574Stardust Period Tracker: https://apps.apple.com/us/app/stardust-period-tracker/id1495829322Temu: https://apps.apple.com/us/app/temu-team-up-price-down/id1641486558SquadApp: https://apps.apple.com/us/app/squadapp-collection-database/id1623120952TravelBoast: https://apps.apple.com/us/app/travelboast-my-journey-routes/id1476504378Subway Surfers: https://apps.apple.com/us/app/subway-surfers/id512939461Stay Updated: Find us on Twitter: https://twitter.com/a16zFind us on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://twitter.com/stephsmithioPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. For more details please see a16z.com/disclosures.

9 Feb 20231h 4min

Disrupting the World’s Largest Asset Class with Adam Neumann

Disrupting the World’s Largest Asset Class with Adam Neumann

Back in August, after a16z announced our investment into Adam Neumann’s new company, Flow, it felt like almost everyone – whether it was other VCs, founders, or journalists – had something to say.But the one person that you didn’t hear from was Adam himself.In this never-before shared footage from a16z’s American Dynamism Summit in Washington DC, Adam Neumann sits down with Marc Andreessen and David Ulevitch, to discuss the opportunities that have emerged from post-pandemic shifts in both work and home, and what Flow is doing to capitalize.Find the full library of American Dynamism Summit recordings at a16z.com/ad-summit.Timestamps:00:00 - Introduction01:40 - Getting back in the arena 09:03 - The opportunity in housing 16:19 - Lessons from WeWork 19:13 - Work & home post-pandemic 27:34 - Moving to the cloud 34:23 - Office serendipity 37:51 - Building Flow 43:51 - Cities as startupsResources:Flow’s website: https://www.flow.life/American Dynamism recordings: https://a16z.com/ad-summit Stay Updated: Find us on Twitter: https://twitter.com/a16zFind us on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://twitter.com/stephsmithioPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. For more details please see a16z.com/disclosures.

7 Feb 202349min

Healthspan, Lifespan, and the Biology of Aging

Healthspan, Lifespan, and the Biology of Aging

In this cross-over episode from Bio Eats World, Kristen Fortney, cofounder and CEO of BioAge, joins Vijay Pande, founding partner of a16z Bio + Health, and Olivia Webb, editorial lead, to discuss the biology of aging, how she started a company, and some fun things — like how long a hypothetical venture capitalist can expect to live. Resources:Greg Egan, whose writing inspired Kristen, has a list of his books on his website Stay Updated: Find us on Twitter: https://twitter.com/a16zFind us on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://twitter.com/stephsmithioPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. For more details please see a16z.com/disclosures.

3 Feb 202336min

2023 Big Ideas in Technology (Part 2)

2023 Big Ideas in Technology (Part 2)

At the end of 2022, our team at a16z asked dozens of partners across the firm to spotlight one big idea that startups in their fields could tackle in 2023.Emerging from this exercise came 40+ builder-worthy pursuits for the year, ranging from entertainment franchise games to precision delivery of medicine to small modular reactors, and of course loads of AI applications.In our 2-part series, we’ll be covering 12 of these big ideas with the partners that shared them.Here in part 2, we’ll cover Fintech, American Dynamism, and Bio & Health. Listen in as we chat with Anish Acharya, Angela Strange, Michelle Volz, Ryan McEntush, Vijay Pande, and Julie Yoo.And for the full list of 40+ ideas, check out the full article: https://a16z.com/2022/12/15/big-ideas-in-tech-2023/Topics Covered:(0:59) GPT Unlocks Credit Counseling - Anish Acharya(9:53) Compliance as a Competitive Advantage - Angela Strange(23:31) Small Modular Reactors Advance the Nuclear Renaissance - Michelle Volz(33:48) Overhauling the Space Supply Chain - Ryan McEntush(44:40) The Biggest Company in the World - Vijay Pande(51:17) The Value-Based Care Stack - Julie YooResources:https://a16z.com/2022/11/02/america-space-age/https://a16z.com/2022/11/11/the-biggest-company-in-the-world/https://a16z.com/2021/01/08/the-new-tech-stack-for-virtual-first-care/ Stay Updated: Find us on Twitter: https://twitter.com/a16zFind us on LinkedIn: https://www.linkedin.com/company/a16zSubscribe on your favorite podcast app: https://a16z.simplecast.com/Follow our host: https://twitter.com/stephsmithioPlease note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. For more details please see a16z.com/disclosures.

27 Jan 20231h 8min

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