224. MVPs, Milkshakes & Corporate Innovation

224. MVPs, Milkshakes & Corporate Innovation

How do you make something completely new? And does the process differ if you're in a tiny start-up or a tech giant like Google?

Listen to this episode to find out.

You will learn from Maria Fernandez Guajardo, Senior Director of Product Management for Gmail at Google.

You'll learn the framework behind what makes a good Minimum Viable Product, the process Big Tech companies use to bring new ideas to life and the differences between start-up and corporate innovation.

Maria's book, Sail to Scale: Steer Your Startup Clear of Mistakes from Launch to Exit, is available now.

For the transcript, go to: https://www.techfornontechies.co/blog/mvps-milkshakes-innovating-at-google

Timestamps

00:00 Introduction

02:52 Understanding Jobs to Be Done

06:00 Psychological Aspect of Product Design

08:56 MVP Features

12:10 Generative AI in Product Development

14:54 Corporate Innovation

18:02 Building Momentum

20:50 Similarities Between Startups and Corporations

24:10 Becoming a Corporate Innovator

27:00 Experience in Entrepreneurship

29:52 Writing a Book for Entrepreneurs

FREE GUIDE: The Pragmatist's Guide To Innovation (in business & in life)

by Sophia Matveeva, supported by researchers from The University of Chicago

Growth Through Innovation

If your organisation wants to drive revenue through innovation, book a call with us here.

Our workshops and innovation strategies have helped Constellation Brands, the Royal Bank of Canada and Oxford University.

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(319)

318. Why US startups beat Europeans, and lessons from Slack and Dropbox

318. Why US startups beat Europeans, and lessons from Slack and Dropbox

Slack went viral without spending on ads. Dropbox grew 3,900% without a marketing team. Every founder knows these stories. What most don't know is what was actually happening behind the scenes. This e...

26 Aug 23min

317. From Excel spreadsheet to AI company: the non-technical CEO's playbook

317. From Excel spreadsheet to AI company: the non-technical CEO's playbook

A non-technical CEO built a mobile network, then transformed a startup into an AI company. Here's exactly how he did it — and what he learned about investors. Peter Scott has done things that most peo...

19 Aug 31min

316. What makes a great tech product? Product thinking for non-techies

316. What makes a great tech product? Product thinking for non-techies

Did you wake up today thinking that you really want to use a cup? No! Because you are not insane. You woke up thirsty, and then used a cup. That distinction sounds obvious. But many founders and inves...

12 Aug 15min

315. What non-technical founders need to know before building with AI

315. What non-technical founders need to know before building with AI

The number of non-technical founders running billion-dollar companies increased four times between 2013 and 2023. Not because the technology got easier — though it did. But because investors finally f...

5 Aug 40min

314. 4 ways non-technical founders get stuck

314. 4 ways non-technical founders get stuck

Many non-technical founders don't lose money in one big mistake — they lose it in four small stuck points that all feel completely reasonable at the time. In this episode, Sophia walks through the fou...

29 Juli 20min

313. Nvidia's most valuable asset is not on its balance sheet

313. Nvidia's most valuable asset is not on its balance sheet

What is Nvidia actually worth? You could look at their factories, their hardware, their staff. But their most valuable assets — the patents, the processes, the institutional knowledge — don't appear a...

22 Juli 15min

312. How competitive advantage changed in the age of AI

312. How competitive advantage changed in the age of AI

If building products isn't your competitive advantage anymore, then what is? Listen to this episode to find out. AI means that everyone can now build (and everyone can copy). So to succeed today, you ...

15 Juli 17min

311. The one metric that tells you if you're really winning

311. The one metric that tells you if you're really winning

You can hit your financial goal and destroy your business. You can be surrounded by fans, but none of them become customers. This is demoralising, and it happens when you're measuring the wrong thin...

8 Juli 21min

Populärt inom Business & ekonomi

framgangspodden
rss-jossan-nina
badfluence
varvet
rss-borsens-finest
uppgang-och-fall
svd-tech-brief
rss-inga-dumma-fragor-om-pengar
bathina-en-podcast
skaraborgspodden
tabberaset
rss-hos-psykologen
dynastin
fill-or-kill
lastbilspodden
avanzapodden
rss-dagen-med-di
borsmorgon
rss-kort-lang-analyspodden-fran-di
rikatillsammans-om-privatekonomi-rikedom-i-livet