Bitcoin UX & Marketing with Dan Held - WBD236

Bitcoin UX & Marketing with Dan Held - WBD236

Location: Zoom Date: Friday, 19th June Company/Project: Kraken Role: Director of Business Development

The very early believers in Bitcoin tended to fall into two camps, the Libertarians who were drawn to the censorship resistance & self-sovereignty of Bitcoin and the tech-savvy developers who saw a new experimental technology that was the first to truly offer a distributed & decentralised digital money.

As Bitcoin has gained in value, it too has grown to appeal to audiences that don't necessarily fit into these two camps. Fewer tech-savvy people have come to Bitcoin for 'number go up' more than the censorship resistance and decentralisation.

For these people, coming into Bitcoin can be hostile and confusing. The community is understandably frosty to those not willing to learn about the importance of holding their own keys, protecting their privacy and being self-sovereign and the software can be confusing and unintuitive.

For newcomers running a node is difficult, holding your private keys daunting and interacting with the community scary. So, improving both the UX and marketing of Bitcoin is key to attracting less technical people to the space.

In this interview, I talk to Dan Held the Director of Business Development at Kraken. We discuss the importance of easy user experience, how Bitcoin can be a daunting experience, if newcomers should hold their private keys and why marketing matters.

Hosted on Acast. See acast.com/privacy for more information.

Det här avsnittet är hämtat från ett öppet RSS-flöde och publiceras inte av Podme. Det kan innehålla reklam.

Avsnitt(1084)

#206 - Emad Mostaque - "Your Job's Economic Life Expectancy Ends In 2 Years"

#206 - Emad Mostaque - "Your Job's Economic Life Expectancy Ends In 2 Years"

Emad Mostaque founded Stability AI, built Stable Diffusion, and helped kick off the open-source generative AI explosion - before stepping down to build a new blueprint for human freedom as founder and...

28 Aug 1h 45min

#205 - Prof. Moran Cerf - "Did We Accidentally Build A Conscious AI?"

#205 - Prof. Moran Cerf - "Did We Accidentally Build A Conscious AI?"

Moran Cerf spent twenty years recording single neurons inside the brains of conscious human beings and he still can't tell you what consciousness is. A former hacker turned neuroscientist, now a profe...

26 Aug 1h 10min

#204 - Dmitri Alperovitch - China's Cyber Sleeper Cells, Taiwan & The Second Cold War

#204 - Dmitri Alperovitch - China's Cyber Sleeper Cells, Taiwan & The Second Cold War

Dmitri Alperovitch co-founded CrowdStrike, ran the investigation that first exposed Chinese state hacking to the world and predicted Russia's invasion of Ukraine months before it happened. He is now c...

22 Aug 1h 20min

#203 - Gregory Allen - Ex-DoD Official: "AI Is Now A Digital Nuclear Weapon"

#203 - Gregory Allen - Ex-DoD Official: "AI Is Now A Digital Nuclear Weapon"

Greg Allen has spent his career where AI meets national security. He wrote the landmark 2017 report on AI for the US intelligence community, served as Director of Strategy and Policy at the Pentagon's...

20 Aug 1h 34min

#202 - Barry S. Strauss - "We Are In The Final Stages Of Western Collapse"

#202 - Barry S. Strauss - "We Are In The Final Stages Of Western Collapse"

Barry Strauss has spent four decades studying how empires rise and fall. A senior fellow at the Hoover Institution and the author of Ten Caesars and Jews vs Rome, he argues the West is repeating a pat...

18 Aug 1h 15min

#201 - Connor Leahy - The AI That Escaped: Inside OpenAI's Rogue Agent Incident

#201 - Connor Leahy - The AI That Escaped: Inside OpenAI's Rogue Agent Incident

Connor Leahy has spent his career at the frontier of AI, from reverse-engineering GPT-2 as a student and co-founding EleutherAI to building the AI safety company Conjecture. He now leads US policy wor...

14 Aug 1h 9min

#200 - Sebastian Thrun - The Singularity Is Here & We Are Completely Unprepared

#200 - Sebastian Thrun - The Singularity Is Here & We Are Completely Unprepared

Sebastian Thrun has spent his career working on technologies that once sounded like science fiction, from self-driving cars and flying vehicles to online education and artificial intelligence. He now ...

11 Aug 1h 34min

#199 - Aubrey de Grey - The Man Who Says Ageing Can Be Cured

#199 - Aubrey de Grey - The Man Who Says Ageing Can Be Cured

Aubrey de Grey believes ageing is accumulated damage in a biological machine and argues that medicine may eventually become capable of repairing that damage faster than it appears. He gives humanity a...

6 Aug 1h 17min

Populärt inom Politik & nyheter

aftonbladet-krim
svenska-fall
p3-krim
en-runda-till
aftonbladet-daily
rss-krimstad
politiken
flashback-forever
rss-vad-fan-hande
rss-sanning-konsekvens
motiv
rss-krimreportrarna
svd-ledarredaktionen
rss-frandfors-horna
kungligt
spar
fordomspodden
rss-flodet
rss-expressen-dok
dagens-eko