Full Spectrum
99% Invisible31 Aug 2021

Full Spectrum

In 2015 the world was divided into two warring factions overnight. And at the center of this schism was a single photograph. Cecilia Bleasdale took a picture of a dress that she planned to wear to her daughter's wedding and that photo went beyond viral. Some saw it as blue with black trim; others as white with gold trim. For his part, Wired science writer Adam Rogers knew there was more to the story -- a reason different people looking at the same object could come to such radically divergent conclusions about something as simple as color.

Rogers recently wrote a book titled Full Spectrum: How the Science of Color Made Us Modern. In this episode, Roman Mars talks with the author about how the pursuit to organize, understand, and create colors has been one of the driving forces shaping human history, starting with the story of this hotly debated piece of apparel from 2015 then winding back through built environments of global World's Fairs.

Full Spectrum

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A Designed Language

A Designed Language

The idea is simple and quite beautiful: if we all shared a second, politically neutral language, people of all different nations and cultures could communicate freely and easily, and it would foster international understanding and peace. This is the idea … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

18 Feb 20116min

Sounds of the Artificial World

Sounds of the Artificial World

Without all the beeps and chimes, without sonic feedback, all of your modern conveniences would be very hard to use. If a device and its sounds are designed correctly, it creates a special “theater of the mind” that users completely … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

11 Feb 20115min

Periodic Table

Periodic Table

Everyone knows it when they see it. The classic “castle with turrets” periodic table is a beautiful and concise icon that contains a great deal of amazing information, if you only know how to read it. And even if you … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

4 Feb 20116min

Game Over (Snap Judgment)

Game Over (Snap Judgment)

99% Invisible Extra! The tape rolls as we witness the tearful end of a perfect online world. This is a piece I did for Snap Judgment, based on a story from Robert Ashley’s brilliant A Life Well Wasted internet radio … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

7 Jan 201111min

13- Maps

13- Maps

I’m sorry, but if you don’t love maps, I don’t think we can be friends anymore. Maps are amazing. They are art and story. A representation of where we are and where we wish we could be. They’ve always had … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

17 Dec 20104min

99% Guilt Free

99% Guilt Free

“Sustainable Design is a design philosophy that seeks to maximize the quality of the built environment, while minimizing or eliminating the negative impact to the natural environment.” -Jason F. McLennan, The Philosophy of Sustainable Design I like McLennan’s definition of … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

3 Dec 20104min

99% Undesigned

99% Undesigned

Almost everything in modern life is designed to waste energy. The whole system evolved on a false premise that petroleum is cheap and plentiful and will be that way forever. The awesome Lisa Margonelli, author of Oil on The Brain … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

25 Nov 20104min

99% Sound and Feel

99% Sound and Feel

Chris Downey explains it like this, “Beethoven continued to write music, even some of his best music, after he lost his hearing…What’s more preposterous, composing music you can’t hear, or designing architecture you can’t see?” Chris Downey had been an … Continue reading → Subscribe to SiriusXM Podcasts+ to listen to new episodes of 99% Invisible ad-free and a whole week early. Start a free trial now on Apple Podcasts or by visiting siriusxm.com/podcastsplus.

19 Nov 20105min

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