Sowing Seeds for the Future: Sabanto
TechStuff5 Nov 2024

Sowing Seeds for the Future: Sabanto

When Craig Rupp left Iowa in the 80s, he never wanted to step foot on a farm again. A whirlwind career as an engineer took him to some of the biggest companies - Motorola, Apple, Samsung - but he always felt a strong connection to his roots. He had an idea he couldn’t shake - an opportunity to change farming forever. Introducing Sabanto and its best-in-class Autonomous Operator, Steward. On the day of their first big test, the tractor froze, stuck in a field in a blizzard - no planting, no company, no future. If Craig wanted this to work, he had to find a solution - and fast.

Ben is back with a series of episodes celebrating businesses from across America, starting with the great state of Iowa and Sabanto Agriculture. Joining Ben is Sachin Seghal Founder of Elevate Digital Marketing in Des Moines and Brian Lamb, Northeast segment head for Middle Market at JPMorgan Chase. Together they discuss the developments in Artificial Intelligence and its importance for small businesses while sharing insights on how small businesses can effectively transition to mid-sized enterprises and beyond.

The Unshakeables is brought to you by Chase for Business and Ruby Studio by iHeartMedia

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