Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso

Securing the AI Wild West: A Conversation with Elad Schulman, CEO of Lasso

The arrival of Generative AI marks perhaps the fastest and most dramatic technological change we've ever experienced, reshaping cybersecurity at a pace most organizations are unprepared for. A recent conversation with Elad Schulman, CEO and Co-Founder of Lasso, reinforced my understanding that organizations must rapidly adapt to this new reality, where threats evolve continuously and at an unprecedented rate.Schulman, a seasoned entrepreneur who founded and sold the cybersecurity company Segasec to Mimecast, emphasized that upon entering the Generative AI world about two years ago, it felt like stepping into a "new Wild West." "You need a new sheriff to catch the bad guys," he noted. This metaphor aptly captures the significant challenge organizations face today as traditional security models, built on static defenses and rigid tools, can no longer handle the dynamic, AI-driven threats.What's particularly striking about this transformation is the aggressive adoption of AI tools by employees themselves, without waiting for formal approvals or clear organizational policies. As Schulman explained, "Employees didn't wait for policy or enforcement; they simply started using these tools because they are extraordinarily effective." Such rapid, unsupervised adoption poses significant security challenges, from sensitive data leaks to exposure to new risks previously nonexistent.Lasso’s approach, under Schulman's leadership, focuses on providing organizations with comprehensive visibility into employees' use of AI tools. Instead of attempting to block the technology, their strategy enables safe and efficient AI adoption. "Security shouldn't prevent usage but enable it," Schulman emphasized. "We must help employees elegantly recover from mistakes rather than just block them."This approach represents a substantial shift from traditional security methods, which typically create user friction, harm productivity, and ultimately lead employees to circumvent policies. Organizations restricting AI usage risk undermining their competitive edge. Conversely, adopting this technology without adequate security exposes them to significant new vulnerabilities.Beyond security challenges, AI also opens new defensive opportunities. At Lasso, AI is employed to provide organizations immediate and active visibility into internal data flows, quickly identify threats, and neutralize them. "We are not just creating another security tool but an entire platform enabling organizations to adopt AI safely," Schulman said.From my perspective, we stand at a critical juncture. AI adoption is no longer optional—it’s already here, fundamentally changing the nature of work and security. Organizations strategically integrating AI within their security frameworks will secure a considerable competitive advantage. Those hesitant to do so will find themselves increasingly vulnerable to attacks leveraging precisely these technologies.As Schulman candidly summarized, "We are still learning as we go. Ignoring these changes simply isn't an option. The technology evolves nearly every week." In my view, this agile, adaptive, and proactive approach is precisely what cybersecurity leaders must adopt immediately.About Michael MatiasMichael Matias is the CEO and Co-Founder of Clarity, an AI-powered cybersecurity startup backed by venture capital firms including Bessemer Venture Partners and Walden Catalyst. Clarity develops advanced AI technologies protecting organizations from sophisticated phishing attacks and AI-generated social engineering threats, including deepfakes. Before founding Clarity, Matias studied Computer Science with a specialization in AI at Stanford University and led cybersecurity teams in Unit 8200 of the Israel Defense Forces. Forbes Israel recognized him early on, naming him to the exclusive 18Under18 list in 2013 and the Forbes 30Under30 list thereafter. Matias authored the book Age is Only an Int and hosts the podcast 20MinuteLeaders.

Avsnitt(1170)

Ep704: Yariv Dror | Co-Founder & CEO, StoreYa.com

Ep704: Yariv Dror | Co-Founder & CEO, StoreYa.com

Yariv is the co-founder & CEO of StoreYa.com for the past 10 years; A profitable startup that automated performance-based advertising on behalf of eCommerce SMBs and is serving 400,000 merchants from 186 countries. Yariv shifted his career 15 years ago from a law internship for Judge Ester Hayut to an online advertiser for 888.com and for Minovus.com.

6 Jan 202221min

Ep703: Adi Itach | Chief Marketing Officer, Sayollo

Ep703: Adi Itach | Chief Marketing Officer, Sayollo

Adi has more than 10 years of end-to-end marketing experience in B2C&BTC in some of the leading companies in IL and is now a leading global CMO at Sayollo. Adi is also a business & marketing consultant to start-ups from North America and Europe and has her own podcast called ""Gluten-Free Marketing"" where she connects business, strategy and spirituality.Her strengths are strategic-creative thinking, demand gen, brand building, strategic business development, start-ups scaling and creating high-impact multi-channel global campaigns.

6 Jan 202221min

Ep702: Omer Efrat | VP Product, Torq

Ep702: Omer Efrat | VP Product, Torq

Omer is a seasoned product leader with a 10-year track record in delivering successful world-class products. An alum of Kellogg School of Management and an elite military tech unit. He is currently the VP Product at Torq, a groundbreaking cyber security startup. Formerly the Head of Product at AppsFlyer, and VP Product at Fyber (today Digital Turbine). Omer entered Product Management after seven years as a software engineer.

5 Jan 202224min

Ep701: Yariv Bash | Co-founder and CEO,  Flytrex, Founder, SpaceIL

Ep701: Yariv Bash | Co-founder and CEO, Flytrex, Founder, SpaceIL

Yariv Bash is the CEO and co-founder of Flytrex, a drone technology company providing comprehensive, autonomous drone delivery solutions that enable any business, from SMBs to e-commerce giants, to integrate instant, autonomous drone delivery into their offering. Flytrex is an end-to-end drone logistics solution spearheading the drone revolution. Prior to Flytrex, Yariv was the Founder and CEO of SpaceIL, a $100M Israeli non-profit organization that attempted to land Beresheet, the first private interplanetary robotic mission, on the Moon.

5 Jan 202220min

Ep700: Ofer Ben-Noon | Co-Founder and CEO, Talon Cyber Security

Ep700: Ofer Ben-Noon | Co-Founder and CEO, Talon Cyber Security

Ofer is a seasoned entrepreneur with vast cyber security experience. He is the founder and CEO of Talon Cyber security. Talon is reinventing cybersecurity for the distributed workforce by creating a secure and isolated browser-centric work environment for enterprises. Prior to Talon, he was the founder & CEO of Argus, the global leader in automotive cyber security, which was acquired by Continental in 2017. Following the acquisition, he served as a member of senior management at Continental and as CEO of Argus, leading it to protect over 60 million vehicles globally. Ofer served as Captain in the IDF Cyber Intelligence Unit 8200 and was a team member of two Israel Defense Prize winning projects.

4 Jan 202223min

Ep699: Ezra Daya | Founder & CEO, Aspectiva

Ep699: Ezra Daya | Founder & CEO, Aspectiva

Ezra is the co-founder and CEO of Aspectiva, a startup company acquired by Walmart in 2019 to establish its first R&D and innovation center in Israel. Ezra is an entrepreneur at heart, constantly striving to connect the dots between technology and business, with a special focus on AI for eCommerce and consumer applications.Prior to founding Aspectiva, Ezra managed the Text Analytics group at NICE Systems. He holds an M.Sc. in Computer Science and is the owner of publications and patents in the field of Natural Language Processing (NLP).

3 Jan 202222min

Ep698: David Howland | Chief Marketing Officer, Earnix

Ep698: David Howland | Chief Marketing Officer, Earnix

As CMO of Earnix, David is responsible for extending awareness and adoption of Earnix’s compelling value proposition into new and existing markets while promoting the success of its customers. Before joining Earnix, David served as CMO for Questback followed by Longview Solutions,  helping each SaaS company scale by transforming their brand, marketing and go-to-market strategies. Previously, David led the global brand and digital marketing for Nasdaq, helping drive its growth and transition from a traditional financial services company into a FinTech pioneer.

3 Jan 202220min

Ep697: Sarah Levy | CTO, Sight Diagnostics

Ep697: Sarah Levy | CTO, Sight Diagnostics

Sarah joined Sight to build and lead its technology dream team.She is responsible for Sight's Product and its medical-regulation activities.Top of her class at the elite Talpiot program, Sarah gained her technology leadership experience during a brilliant military career, where she commanded elite cyber security and intelligence special technology units.Sarah holds as M.Sc. in Condensed Matter Physics from the Weizmann Instituter of Science, and a B.Sc in Physics & Mathematics (magna cum laude) from the Hebrew University of Jerusalem.

2 Jan 202222min

Populärt inom Business & ekonomi

badfluence
framgangspodden
varvet
uppgang-och-fall
rss-jossan-nina
rss-svart-marknad
rss-borsens-finest
bathina-en-podcast
24fragor
lastbilspodden
avanzapodden
affarsvarlden
svd-tech-brief
fill-or-kill
dynastin
rss-kort-lang-analyspodden-fran-di
rss-dagen-med-di
kapitalet-en-podd-om-ekonomi
borsmorgon
tabberaset