SYSK Choice: Surprising Forces Behind Our Purchases & How to Have Conversations That Matter

SYSK Choice: Surprising Forces Behind Our Purchases & How to Have Conversations That Matter

Handwriting analysis sounds like it might be scientific. After all some courts allow it during trials and it has helped to convict defendants. But how reliable is it really? When put to the test, do handwriting experts do better in spotting a forgery or confirming a signature than you or me? Listen and find out. http://www.quackwatch.org/01QuackeryRelatedTopics/Tests/grapho.html You like to think that when you buy something, you do it for sound smart and logical reasons. And maybe YOU do. But most people don’t. Marketing expert Harry Beckwith, author of the book, Unthinking: The Surprising Forces Behind What We Buy (http://amzn.to/2FoSOHk) explains why we usually buy for reasons that have little to do with logic – even though we think otherwise. All alcoholic drinks are not created equal. Some get you drunker, some are more likely to give you a hangover and one in particular is more likely to land you in a hospital emergency room although no one is really sure why. If you enjoy a cocktail, this is worth hearing. http://www.menshealth.com/health/4-secretly-dangerous-drinks Ever go in to a conversation with the intent of changing someone’s mind? As you probably discovered, it almost never works. So perhaps that should not be the goal according to Celeste Headlee of Georgia Public Radio and author of the book, We Need to Talk: How to Have Conversations That Matter (http://amzn.to/2oXH1Zk). She discusses a different way to approach difficult conversations so they don’t end in arguments and maybe actually accomplish something. Learn more about your ad choices. Visit megaphone.fm/adchoices

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The Secret Life of Gases & Why We Get Hooked - SYSK  Choice

The Secret Life of Gases & Why We Get Hooked - SYSK Choice

Some very popular drinks can do a surprising amount of damage to your teeth. Which ones are the worst offenders? This episode begins with what certain drinks do to your tooth enamel and some simple wa...

12 Sep 49min

The Bizarre World of Product Testing & Understanding Highly Sensitive People

The Bizarre World of Product Testing & Understanding Highly Sensitive People

When the power goes out, how long will food in your refrigerator and freezer stay safe? And how bad is it to open the door and check? Consumer Reports has some useful answers that could save you from ...

10 Sep 48min

SYSK TRENDING - What Makes Someone Credible

SYSK TRENDING - What Makes Someone Credible

Why do you believe some people almost immediately, while others make you skeptical? You might assume credibility comes down to expertise, experience and having the facts on your side. But there is muc...

8 Sep 27min

The Nocebo Effect: Placebo’s Evil Twin & Weird Facts You Never Knew

The Nocebo Effect: Placebo’s Evil Twin & Weird Facts You Never Knew

Have you ever been completely stuck trying to solve a problem or come up with a new idea? There is a remarkably simple thing you can do that research shows can get your creative juices flowing. And it...

7 Sep 48min

Why Secrets Are So Hard to Keep & The Curious Quirks of Language - SYSK Choice

Why Secrets Are So Hard to Keep & The Curious Quirks of Language - SYSK Choice

Eye contact can be tricky. Too little can make you seem bored or distracted. Too much can get uncomfortable fast. So what is the right amount? This episode begins with some fascinating research on eye...

5 Sep 48min

The Surprising Power of Swearing & How to Build Confidence Fast

The Surprising Power of Swearing & How to Build Confidence Fast

Want to significantly improve your chances of getting a good night’s sleep? There is one surprisingly simple thing you can do during the day that may actually help you sleep better that night. And no,...

3 Sep 49min

SYSK TRENDING - Are The Added Ingredients In Food All That Bad?

SYSK TRENDING - Are The Added Ingredients In Food All That Bad?

Processed food has gotten a pretty terrible reputation. We’re warned to avoid foods with long ingredient lists, mysterious additives and chemical names we can’t pronounce. “Ultra-processed” has practi...

1 Sep 23min

How to Get Better Healthcare & The Strange Ways Weather Affects You

How to Get Better Healthcare & The Strange Ways Weather Affects You

Ever notice that the trip home often seems shorter than the trip there—even when the distance and travel time are exactly the same? It happens so often that researchers have given it a name: the “retu...

31 Aug 50min

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