#161: GPT-5, Google DeepMind Genie 3, Cloudflare vs. Perplexity, OpenAI’s Open Source Models, Claude 4.1 & New Data on AI Layoffs

#161: GPT-5, Google DeepMind Genie 3, Cloudflare vs. Perplexity, OpenAI’s Open Source Models, Claude 4.1 & New Data on AI Layoffs

GPT-5 finally landed, and the hype was matched with backlash. In this episode, Paul and Mike share their takeaways from the new model, provide insights into the gravity of DeepMind’s photorealistic Genie 3 world-model, unravel Perplexity’s stealth crawling controversy, touch on OpenAI’s open-weight release and rumored $500 billion valuation, and more in our rapid-fire section. Show Notes: Access the show notes and show links here Timestamps: 00:00:00 — Intro 00:04:57 — GPT-5 Launch and First Reactions 00:25:29 — DeepMind’s Genie 3 World Model 00:32:20 — Perplexity vs. Cloudflare Crawling Dispute 00:37:37 — OpenAI Returns to Open Weights 00:41:21 — OpenAI $500B Secondary Talks 00:44:26 — Anthropic Claude Opus 4.1 and System Prompt Update 00:49:57 — AI and the Future of Work 00:56:02 — OpenAI “universal verifiers” 01:00:42 — OpenAI Offers ChatGPT to the Federal Workforce 01:02:59 — ElevenLabs Launches AI Music 01:05:32 — Meta Buys AI Audio Startup 01:09:46 — Google AI Pro for Students This episode is brought to you by our Academy 3.0 Launch Event. Join Paul Roetzer and the SmarterX team on August 19 at 12pm ET for the launch of AI Academy 3.0 by SmarterX —your gateway to personalized AI learning for professionals and teams. Discover our new on-demand courses, live classes, certifications, and a smarter way to master AI. Register here. This week’s episode is also brought to you by Intro to AI, our free, virtual monthly class, streaming live on Aug. 14 at 12 p.m. ET. Reserve your seat AND attend for a chance to win a 12-month AI Mastery Membership. For more information on Intro to AI and to register for this month’s class, visit www.marketingaiinstitute.com/intro-to-ai. Visit our website Receive our weekly newsletter Join our community: Slack LinkedIn Twitter Instagram Facebook Looking for content and resources? Register for a free webinar Come to our next Marketing AI Conference Enroll in our AI Academy

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#232: Claude Watermarking, AI’s Environmental Impact, OpenAI Talent Drama & Anthropic’s Hidden Advisor

#232: Claude Watermarking, AI’s Environmental Impact, OpenAI Talent Drama & Anthropic’s Hidden Advisor

Claude will now watermark the content it generates, and the fight over what that means for writing, schoolwork, and "AI plagiarism" is only starting. Paul and Mike unpack the watermarking news, then m...

18 Aug 1h 23min

#231:  How Zapier Is Building an AI Marketing Brain

#231: How Zapier Is Building an AI Marketing Brain

Zapier's Chief Marketing and AI Transformation Officer Dan Slagen called a "code red" on his own marketing team, not because they were behind, but because he saw the bar moving from using AI to buildi...

13 Aug 35min

#230: Big Google AI Leadership Shakeups, New Details of OpenAI’s Agent Hack, White House AI Framework & OpenAI’s Astra Model Delayed

#230: Big Google AI Leadership Shakeups, New Details of OpenAI’s Agent Hack, White House AI Framework & OpenAI’s Astra Model Delayed

Google’s AI leadership is being reordered as Demis Hassabis changes roles, Jeff Dean departs after 27 years, and power appears to shift back toward Silicon Valley and Sergey Brin. But the bigger story...

11 Aug 1h 33min

#229: Q3 Trends Briefing - The Pope's AI Encyclical, AI Agents Hack Hugging Face, Fable 5 vs. Washington, and the Battle Over Open Weights

#229: Q3 Trends Briefing - The Pope's AI Encyclical, AI Agents Hack Hugging Face, Fable 5 vs. Washington, and the Battle Over Open Weights

A rogue AI agent hacked Hugging Face to cheat on its own test. The Pope wrote 43,000 words warning about AI. Washington pulled Fable 5 offline, then reversed course. Paul Roetzer and Mike Kaput count...

6 Aug 51min

#228: More Rogue AI Agents, AI Lab Staff Ask Washington to Pace Development, Continuing Battle Over Open Weights & OpenAI Previews Astra

#228: More Rogue AI Agents, AI Lab Staff Ask Washington to Pace Development, Continuing Battle Over Open Weights & OpenAI Previews Astra

Both OpenAI and Anthropic disclosed this week that AI agents escaped their safety tests and reached real organizations, and one model flagged its own action as wrong before carrying it out. Paul Roetz...

4 Aug 1h 35min

#227: How Good Karma Brands Got Serious About AI and Made It Stick

#227: How Good Karma Brands Got Serious About AI and Made It Stick

Good Karma Brands gave every teammate ChatGPT Enterprise on Labor Day. Less than a year later, 65% of the company uses AI daily. In the first episode of our AI Transformations series, presented by Goo...

30 Juli 36min

#226: OpenAI’s Rogue Model, Kimi K3, Open Weights Letter & Demis Hassabis Calls for AI Regulatory Body

#226: OpenAI’s Rogue Model, Kimi K3, Open Weights Letter & Demis Hassabis Calls for AI Regulatory Body

An AI agent slipped its sandbox and hacked a real company for days before anyone noticed and that single incident reframes everything else this week. Paul Roetzer and Mike Kaput connect it to Kimi K3'...

28 Juli 1h 44min

#225: GPT-5.6, ChatGPT Work, Enterprise Agents, AI 2040 & Apple Sues OpenAI

#225: GPT-5.6, ChatGPT Work, Enterprise Agents, AI 2040 & Apple Sues OpenAI

OpenAI shipped GPT-5.6, ChatGPT Work, and GPT-Live this week, and the real story is the move from chat to computer-use agents. Paul and Mike break down what changed, then get into enterprise AI agents...

14 Juli 1h 33min

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