Cybersecurity’s AI Moment: A Conversation with Ron Peled, Founder of Sola

Cybersecurity’s AI Moment: A Conversation with Ron Peled, Founder of Sola

By Michael Matias, CEO of Clarity and Forbes 30 Under 30 alumWe’re not easing into the AI era—we’ve been thrown into it. That’s how Ron Peled, founder of Sola and former CISO at LivePerson, described the current moment: “The Big Bang already happened. Now we’re just trying to contain the blast.”Ron’s clarity around AI’s impact on cybersecurity is jarring—and refreshing. He doesn’t talk about threat vectors or dashboards. He talks about control. About complexity. About what breaks when the world adopts generative AI faster than the security stack can respond.Like many of the leaders I’ve spoken with—Dorit Dor at Check Point, Tsion Gonen at Protego, Elik Etzion at Elron—Ron sees AI as both threat and tool. But what makes his voice unique is his insistence on simplicity. “The era of bloated, ‘luxury’ cybersecurity products is over,” he said. “What teams need now is focus. Precision. Clean UX. Solutions that don’t overwhelm—just work.”That perspective echoes something Tom Mes told me about CISOs today: they don’t have the luxury of managing theoretical risk. Their job is to enable the business without drowning in alerts or friction. In that sense, Sola’s approach reflects a growing pattern—cybersecurity as a minimalist, embedded experience.But Ron takes it further. He doesn’t just want cleaner tools. He wants community-based security. “Everyone talks about shared defense,” he said. “Almost no one builds for it.” He sees this as the next evolution—not more tech, but more collective action. A model that looks more like a neighborhood watch and less like a gated compound.It’s a mindset I’ve come to share at Clarity. Whether we’re tackling deepfakes or phishing automation, the organizations moving fastest are the ones who build for people, not just systems. The ones who remember that cybersecurity is, at its core, a coordination challenge.Ron also spoke to the evolving role of the CISO. No longer just a gatekeeper, the modern security leader needs to be what he calls “a productively paranoid operator”—someone who sees what’s coming and builds guardrails without becoming the roadblock.That term stuck with me: productively paranoid.Because that’s exactly what AI requires. The attacks are faster. The tools are more accessible. And the stakes—for privacy, for resilience, for trust—have never been higher.As our conversation wrapped, Ron returned to the urgency. “Organizations don’t want partial solutions,” he said. “They want defenses that move at the speed of the threats.”In that sense, the mission is simple: Build security tools that scale with AI, not lag behind it. Architect for clarity, not complexity. And never forget—the Big Bang already happened.The question now is: who’s ready to build the shield?About Michael Matias:Michael Matias is the CEO and Co-Founder of Clarity, an AI-powered cybersecurity startup backed by venture capital firms including Bessemer Venture Partners and Walden Catalyst. Clarity develops advanced AI technologies protecting organizations from sophisticated phishing attacks and AI-generated social engineering threats, including deepfakes. Before founding Clarity, Matias studied Computer Science with a specialization in AI at Stanford University and led cybersecurity teams in Unit 8200 of the Israel Defense Forces. Forbes Israel recognized him early on, naming him to the exclusive 18Under18 list in 2013 and the Forbes 30Under30 list thereafter. Matias authored the book Age is Only an Int and hosts the podcast 20MinuteLeaders.

Avsnitt(1165)

Ep972: Kevin Tate | Chief Marketing Officer, Clearbit

Ep972: Kevin Tate | Chief Marketing Officer, Clearbit

Kevin Tate helps Clearbit reach B2B companies that are trying to better understand their customers and optimize their digital funnel. He has over 20 years of leadership experience in sales, marketing, and product, and deep expertise in enterprise SaaS, eCommerce, digital marketing, social media, and IoT. Prior to joining Clearbit, Kevin held executive roles at SurveyMonkey, Chirpify, and ShopIgniter.

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Ep971: Nicole Tj | Co-Founder & CEO, Travis

Ep971: Nicole Tj | Co-Founder & CEO, Travis

Nicole Tj is the Co-Founder and CEO of Travis, a travel app that turns dream vacations into a reality while leading the charge on empowering micro-influencers who are changing how we discover, plan and book vacations. Before co-founding Travis, Nicole was a influencer who experienced the struggle and success of building your brand through partnerships and affiliate programs. She later worked in strategy and innovation consulting at Deliotte. Nicole uses her knowledge in technology and her first-hand experiences of being an influencer to inspire the mission and consumer goals of Travis.

12 Dec 202218min

Ep970: Yuval Samet | CEO, RiseUp

Ep970: Yuval Samet | CEO, RiseUp

Yuval is a product manager and entrepreneur with a passion for solving people’s pains through value-driven products. Yuval co-founded Analyzd, a fraud-protection company, which in 2011 was acquired by Klarna. Yuval joined Klarna and there he built the Klarna Tel-Aviv R&D center, founded the product group as Chief Product Officer (CPO) and finally acted as Chief Technology Officer (CTO). After 5 years at Klarna and 3 in Sweden, he moved back to Israel to build Impact Technology products for Israelis. In 2017 he cofounded RiseUp, a Profit-with-Purpose startup on a mission to create a world in which anyone can achieve financial wellbeing. RiseUp uses cutting-edge technology, entertaining content and a community of 50,000+ members, to help Israeli families control their finances and start to save money. He is currently CEO RiseUp.

11 Dec 202220min

Ep969: Erik Huberman | Founder and CEO, HawkeMedia

Ep969: Erik Huberman | Founder and CEO, HawkeMedia

CEO & Founder Erik Huberman launched Hawke Media in 2014. Now valued at over $100 million, Hawke Media is the fastest growing marketing consultancy agency in the United States. Prior to its launch, Erik successfully founded, grew, and sold two e-commerce companies by the age of 26. Erik has since continued to strategically expand his business portfolio inclusive of a handful of company acquisitions—Hawke Ventures, which raised $25M in its second fund, and most recently HawkeZ, an agency offering brands the tools needed to tap into GenZ. As a serial entrepreneur and marketing expert, Erik has been recognized by his industry peers through honors and awards including, Forbes Magazine’s 30 Under 30, CSQ’s 40 Under 40, and Inc. Magazine’s Top 25 Marketing Influencers.

10 Dec 202220min

Ep968: Daniel Bai | Founder and CEO, CloseForChiro

Ep968: Daniel Bai | Founder and CEO, CloseForChiro

Dr. Dan is the CEO of CloseForChiro. a provocative and edgy business consulting company from an unlikely industry: chiropractic. He is an author, speaker, and thought leader on the subjects of sales and marketing in the modern world and has changed the antiquated notions most have about the subject. He has tackled the difficult dilemma that many business owners struggle with when it comes to serving humanity versus scaling a business. Although he serves the chiropractic industry exclusively, his lessons cross all boundaries and are sought by many other businesses and organizations.

9 Dec 202220min

Ep967: Amit Sinha | Co-Founder, Unnati

Ep967: Amit Sinha | Co-Founder, Unnati

Fun fact: "I am a painter." Bio: Amit Sinha is the co-founder of Unnati, a new-age fintech powered Agritech platform. In his present capacity, Amit is responsible for overseeing all operations in Unnati. Amit comes with a rich academic background. Having completed his bachelor’s degree in mining engineering from the Indian Institute of Technology (IIT), he went on to pursue his MBA in PGDM and marketing from the Indian Institute of Management. Throughout the course of his prolific career, Amit has achieved several milestones and has been associated with renowned organizations in senior roles. He has previously worked with brands such as Infosys, PricewaterhouseCoopers (PwC), Bharti Airtel, and One97 Communications. He joined Paytm where he served as the Chief Financial Officer (CFO), Head of HR, COO, and Business Head for Insurance for over 4 years, before co-founding Unnati with Ashok Prasad. Amit aims to leverage his rich expertise and industry experience to scale Unnati’s operations and create farmer entrepreneurs across the country.

8 Dec 202221min

Ep966: Jacob Shwirtz | Content & Creators, Lightricks

Ep966: Jacob Shwirtz | Content & Creators, Lightricks

Jacob Shwirtz is a veteran executive of the creator economy, having worked with the top talent across every platform for over 20 years. He's held leadership roles at Viacom, WeWork and Endemol. Jacob now helps Lightricks connect with creators in meaningful ways, overseeing a team of talent managers. His favorite foods include buffalo wings, soup, and cappuccinos.

8 Dec 202222min

Ep965: Gal Shaul | Co-Founder and Chief Technology Officer, Augury

Ep965: Gal Shaul | Co-Founder and Chief Technology Officer, Augury

Today Eitan is the CEO at Road2 - a center how builds start-ups through networking, funding, and technology. also he serves as a co-president of the investment fund Friendly Angels Club. Lawyer Eitan Kate has been engaged for over 15 years. he took part in the team of the Ofer brothers and was a partner in the firm Amit Polk Matlon. Later, Eitan was involved in several senior positions in the leading med-tech companies in Israel, including Lumenis, Biosens-Webster - a subsidiary of Johnson & Johnson and served as COO at Kamada, one of the only ethical pharmaceutical companies in Israel. The world of investments is an integral part of Eitan's professional life, reflected in his familiarity with the Israeli ecosystem.

7 Dec 202224min

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