Cybersecurity’s AI Moment: A Conversation with Ron Peled, Founder of Sola

Cybersecurity’s AI Moment: A Conversation with Ron Peled, Founder of Sola

By Michael Matias, CEO of Clarity and Forbes 30 Under 30 alumWe’re not easing into the AI era—we’ve been thrown into it. That’s how Ron Peled, founder of Sola and former CISO at LivePerson, described the current moment: “The Big Bang already happened. Now we’re just trying to contain the blast.”Ron’s clarity around AI’s impact on cybersecurity is jarring—and refreshing. He doesn’t talk about threat vectors or dashboards. He talks about control. About complexity. About what breaks when the world adopts generative AI faster than the security stack can respond.Like many of the leaders I’ve spoken with—Dorit Dor at Check Point, Tsion Gonen at Protego, Elik Etzion at Elron—Ron sees AI as both threat and tool. But what makes his voice unique is his insistence on simplicity. “The era of bloated, ‘luxury’ cybersecurity products is over,” he said. “What teams need now is focus. Precision. Clean UX. Solutions that don’t overwhelm—just work.”That perspective echoes something Tom Mes told me about CISOs today: they don’t have the luxury of managing theoretical risk. Their job is to enable the business without drowning in alerts or friction. In that sense, Sola’s approach reflects a growing pattern—cybersecurity as a minimalist, embedded experience.But Ron takes it further. He doesn’t just want cleaner tools. He wants community-based security. “Everyone talks about shared defense,” he said. “Almost no one builds for it.” He sees this as the next evolution—not more tech, but more collective action. A model that looks more like a neighborhood watch and less like a gated compound.It’s a mindset I’ve come to share at Clarity. Whether we’re tackling deepfakes or phishing automation, the organizations moving fastest are the ones who build for people, not just systems. The ones who remember that cybersecurity is, at its core, a coordination challenge.Ron also spoke to the evolving role of the CISO. No longer just a gatekeeper, the modern security leader needs to be what he calls “a productively paranoid operator”—someone who sees what’s coming and builds guardrails without becoming the roadblock.That term stuck with me: productively paranoid.Because that’s exactly what AI requires. The attacks are faster. The tools are more accessible. And the stakes—for privacy, for resilience, for trust—have never been higher.As our conversation wrapped, Ron returned to the urgency. “Organizations don’t want partial solutions,” he said. “They want defenses that move at the speed of the threats.”In that sense, the mission is simple: Build security tools that scale with AI, not lag behind it. Architect for clarity, not complexity. And never forget—the Big Bang already happened.The question now is: who’s ready to build the shield?About Michael Matias:Michael Matias is the CEO and Co-Founder of Clarity, an AI-powered cybersecurity startup backed by venture capital firms including Bessemer Venture Partners and Walden Catalyst. Clarity develops advanced AI technologies protecting organizations from sophisticated phishing attacks and AI-generated social engineering threats, including deepfakes. Before founding Clarity, Matias studied Computer Science with a specialization in AI at Stanford University and led cybersecurity teams in Unit 8200 of the Israel Defense Forces. Forbes Israel recognized him early on, naming him to the exclusive 18Under18 list in 2013 and the Forbes 30Under30 list thereafter. Matias authored the book Age is Only an Int and hosts the podcast 20MinuteLeaders.

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Ep1124: Mark Gazit: Navigating the Future of AI, Cybersecurity, and Human Trust

Ep1124: Mark Gazit: Navigating the Future of AI, Cybersecurity, and Human Trust

Mark Gazit shares his remarkable journey from serving in the Israeli Air Force to pioneering advancements in AI and cybersecurity. He discusses the evolution of the internet, the early days of AI, and the critical role data plays in shaping industries. With stories of turning ideas into reality, Gazit emphasizes the importance of leadership, trust, and collaboration in navigating disruptive technologies. He also touches on the complex challenges AI brings to society, from deepfakes to data security, and highlights the opportunities for innovation in solving some of the world’s toughest problems.

1 Okt 20241h 43min

Ep1123: Paul Melcher: Trust, Truth, and the Future of AI in Photography

Ep1123: Paul Melcher: Trust, Truth, and the Future of AI in Photography

In our first episode of the AI&I series, Paul Melcher takes us through his evolution from a renowned figure in photography to an innovator at the forefront of AI and technology. He discusses the profound impact of visual content on modern marketing, revealing how AI is transforming the creative landscape. Paul dives deep into the balance between human creativity and artificial intelligence, sharing how these two forces can complement each other to drive innovation. From the challenges of merging art with tech to the opportunities it brings, Paul offers valuable insights into the future of creativity, business, and the digital world. His reflections encourage us to rethink how industries and individuals can adapt and thrive in a tech-driven future.

27 Sep 20241h 4min

Ep1122: Revolutionizing Video Marketing: Asaf Yanai on How Alison AI Transforms Creative Strategies with AI-Powered Insights

Ep1122: Revolutionizing Video Marketing: Asaf Yanai on How Alison AI Transforms Creative Strategies with AI-Powered Insights

Asaf Yanai takes us through his evolution from a career in traditional marketing to co-founding Allison AI, a company that's transforming how brands approach video content. Drawing on his work with global giants like Unilever and Procter & Gamble, Asaf highlights the challenges of traditional A/B testing and how Allison AI uses advanced data and AI to create more effective and personalized video campaigns. He also discusses bridging the gap between creative and media teams, offering a glimpse into the future of digital marketing where creativity is seamlessly integrated with data-driven insights.

20 Aug 202420min

Ep1121: Avichay Nissenbaum – From Startup Triumphs to Mentorship Mastery

Ep1121: Avichay Nissenbaum – From Startup Triumphs to Mentorship Mastery

Avichay Nissenbaum shares his journey from successful entrepreneur to guiding early-stage founders at Lul Ventures. He delves into the importance of mentorship, navigating the complexities of startup life, and the value of being both a challenger and a listener in building resilient, visionary companies.

15 Aug 202420min

Ep1120: Revolutionizing Health: John Rajchert on Invisible Light Technology

Ep1120: Revolutionizing Health: John Rajchert on Invisible Light Technology

John Rajchert, co-founder and CEO of Lit Thinking, delves into the innovative use of far ultraviolet light to combat aerosolized pathogens such as viruses and bacteria. With over 30 years of experience at Honeywell, John discusses the revolutionary potential of this technology in preventing illnesses like the common cold and COVID-19, highlighting the journey from discovery to application. Learn how Lit Thinking is transforming health and safety standards with groundbreaking light technology that is both effective and safe for humans.

22 Juli 202417min

Ep1119: Upskilling Revolution: Empowering Experts with Eddie Rubinov

Ep1119: Upskilling Revolution: Empowering Experts with Eddie Rubinov

Eddie Rubinov discusses the importance of upskilling in today’s fast-evolving tech landscape. He highlights how his company empowers professionals by offering hands-on courses taught by industry leaders. Rubinov emphasizes the necessity of continuous learning to remain competitive and shares his journey from tech professional to founder, detailing the operational challenges of scaling a global education business.

19 Juli 202418min

Ep1118: Ori Barzilay: Mastering Cybersecurity Investments with Team8

Ep1118: Ori Barzilay: Mastering Cybersecurity Investments with Team8

Dive into Ori Barzilay’s transformative journey from IDF special forces to leading tech investments at Team8. Discover how his hands-on experience in cybersecurity and product management influences his investment strategies, driving innovation in a rapidly evolving tech landscape. Learn about the unique challenges and opportunities in the cybersecurity sector, and how Ori’s broad perspective helps him identify and nurture groundbreaking startups. This episode offers invaluable insights into the future of tech and the dynamic world of early-stage investments.

15 Juli 202417min

Ep1117: Chaim Shiff: Transforming Private Equity with The Elephant

Ep1117: Chaim Shiff: Transforming Private Equity with The Elephant

Chaim Shiff, CEO of The Elephant, dives into the evolving world of secondary markets. Discover how private companies are unlocking liquidity for shareholders while attracting new investors. Learn about the challenges and opportunities in this growing ecosystem and the innovative solutions shaping the future of private equity.

12 Juli 202417min

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