CX Today

CX Today

News and Insights for Today, and Tomorrow CX Today reports on the latest customer experience technology news and marketplace trends. Every day our tech journalists uncover the hottest topics and vendor innovations shaping the future of work.


Our coverage is fully digital offering our audience authentic news and insights on the channel of their choice. We offer daily news, weekly features, video conversations and authority content aligned to the needs of business leaders in today's world.For industry professionals, our weekly newsletter offers a range of popular stories hand-picked by our editorial team.


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Inside Brightcove Prism: How UX Consistency Became a CX Advantage

Inside Brightcove Prism: How UX Consistency Became a CX Advantage

What does it take to redesign a video platform used by teams across marketing, editorial, and media operations at scale? In this CX Today interview, Francesca Roche sits down with Alessandro Fumi, Pr...

3 Aug 14min

Two Lanes, One Outcome: Designing Dual Paths for Humans and AI

Two Lanes, One Outcome: Designing Dual Paths for Humans and AI

What happens when your “great” customer experience is optimised for humans, but your next customer is an AI agent? In this CX Today interview, Carrie Brough, Director of Strategy and Ops for TTEC Digi...

3 Aug 15min

Cisco: The AI Chatbot Era Is Dead – Here's What Comes Next

Cisco: The AI Chatbot Era Is Dead – Here's What Comes Next

Cisco's VP of Webex CX discusses orchestrating AI-native contact centers, why “deflection” is the wrong metric, and what enterprise-grade really means in the age of agentic AI - In this CX Today inte...

3 Aug 21min

Enterprise AI Video Has a Relevance Problem

Enterprise AI Video Has a Relevance Problem

AI video adoption is accelerating, but many CX teams are struggling to see measurable results. In this CX Today interview, Francesca Roche sits down with Brendan Cournoyer, VP of Marketing at SundaySk...

3 Aug 21min

Legacy CRM Wasn’t Built for AI: The Case for a New Stack

Legacy CRM Wasn’t Built for AI: The Case for a New Stack

Are legacy CRM platforms ready for the agentic AI era, or are enterprises trying to force new intelligence into systems built for a different time? In this CX Today interview, Nicole Willing speaks wi...

3 Aug 16min

Why Bad AI Rollouts Break Customer Trust

Why Bad AI Rollouts Break Customer Trust

Only 29 percent of consumers globally trust organizations to use AI responsibly. So, what does that mean for CX leaders trying to scale AI without damaging customer relationships? In this CX Today in...

3 Aug 18min

Kore.ai’s Raj Koneru Reveals the Multi-Agent CX Shift Leaders Can’t Ignore

Kore.ai’s Raj Koneru Reveals the Multi-Agent CX Shift Leaders Can’t Ignore

Single chatbots are giving way to coordinated teams of AI agents that can execute workflows across systems, policies, and teams. In this interview, Rob Wilkinson speaks with Raj Koneru, Founder and CE...

3 Aug 20min

Zoom: Genius or Mad Scientist? Zeus Kerravala on the Bold Transformation Reshaping CX

Zoom: Genius or Mad Scientist? Zeus Kerravala on the Bold Transformation Reshaping CX

The Principal Analyst at ZK Research breaks down whether Zoom's 'system of action' pivot is the real deal or just clever repositioning In this CX Today discussion, Associate Editor Rhys Fisher sits...

3 Aug 19min

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