Of Record | The latest in digital marketing & advertising

Of Record | The latest in digital marketing & advertising

Are you a CMO, business owner or digital marketing professional?

Of Record is your weekly listen for what’s happening in the digital media space. We’ll cover the latest with Facebook, Google, LinkedIn, Twitter, Instagram, YouTube and other rising players in the digital space.

We discuss breaking platform changes and updates with a marketer's eye to keep you current and provide analysis on how those changes will impact you and your profession.

Subscribe to our podcast and you'll even catch the occasional deep dive consultation with special guests from the business, non-profit or government space. You’ll hear a behind the scenes conversation from real organizations facing modern-day challenges.

These conversations are a great opportunity for marketers to understand the challenges faced by diverse industries, hear some new ideas for their own clients or organizations, and get the latest scoop in the fast-paced and ever-changing digital media realm.

Of Record is hosted by digital media practitioners Matt Farrar and Joe Clements. Matt and Joe are co-founders of a successful digital media firm in Tallahassee, Florida. They have placed millions of dollars in digital ad buys for their clients and pride themselves on being experts in their digital media craft.

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Avsnitt(229)

Weekly Digital Marketing Update 9/4 | Traditional Sports Losing Clout, Doritos' Brand-less Branding, and Performance Marketing Advice

Weekly Digital Marketing Update 9/4 | Traditional Sports Losing Clout, Doritos' Brand-less Branding, and Performance Marketing Advice

Digital Marketing Update: 8/31 - 9/4 2019Your hosts Matt and Joe, in 32 minutes drop some knowledge about the marketing world!Top Stories:NFL partners with TikTok in effort to get the youngins interes...

4 Sep 201931min

Weekly Digital Marketing Update 8/30 | PragerU v. Youtube, Battle of the Chicken Sandwich, and Democrats Facebook Ad Spend

Weekly Digital Marketing Update 8/30 | PragerU v. Youtube, Battle of the Chicken Sandwich, and Democrats Facebook Ad Spend

Digital Ad Market Update: 8/22 - 8/30 2019Matt and Joe give you your update in 31 minutes or less, or your order is free. Wait. This show is free. Enjoy listeners!Top Stories:PragerU lawsuit against Y...

30 Aug 201930min

Weekly Digital Marketing Update 8/23 | Rapid Fire News, Is It Digital?, and Joe's Rant on Platform Influence

Weekly Digital Marketing Update 8/23 | Rapid Fire News, Is It Digital?, and Joe's Rant on Platform Influence

Digital Ad Market Update: 8/16 - 8/21 2019Joe and Producer Kyle bring you a rapid fire news brief, followed by a new segment: Is It Digital? This week's episode comes in under 30 mins!Top Stories:Twit...

23 Aug 201928min

Weekly Digital Marketing Update 8/15 | Video Subscriptions, Accenture's Droga5 Acquisition, and D2C Cap?

Weekly Digital Marketing Update 8/15 | Video Subscriptions, Accenture's Droga5 Acquisition, and D2C Cap?

Digital Ad Market Update: 8/7 - 8/15 2019Your hosts Matt and Joe give you the break down in under 25 minutes from our new podcast studio! Top Stories:Video subscriptions are on the rise and when famil...

15 Aug 201924min

Weekly Digital Marketing Update 8/1 | Q2 Earnings Report Season and the Growing Podcast Market

Weekly Digital Marketing Update 8/1 | Q2 Earnings Report Season and the Growing Podcast Market

Digital Ad Market Update: 7/18 - 8/1 2019Your co-hosts Matt and Joe give you the break down in 33 minutes or less. Top Stories:Q2 Earning Reports are in and all the big players are leaving it all on t...

1 Aug 201932min

D2C Deep Dive: What is D2C and Where is it Going?

D2C Deep Dive: What is D2C and Where is it Going?

D2C or Direct To Consumer is well past a fad. Currently D2C brands are taking massive market share away from huge CPG giants.In this episode, Co-hosts Matt and Joe dig deep into what D2C is, by defini...

26 Juli 201932min

Weekly Digital Marketing Update 7/17 | Amazon Prime Day, Facebook Supreme Court, and LinkedIn: the New Facebook

Weekly Digital Marketing Update 7/17 | Amazon Prime Day, Facebook Supreme Court, and LinkedIn: the New Facebook

Digital Ad Market Update: 7/12 - 7/17 2019Matt and Joe bring you this week's digital marketing update in under 33 minutes!Top Stories: Amazon Prime Day was a huge success for Amazon, as they beat two ...

17 Juli 201932min

Weekly Digital Marketing Update 7/11 | Profiting On Nostalgia, Lady Gaga and Amazon, and Google/Facebook Forgetting Core Customer

Weekly Digital Marketing Update 7/11 | Profiting On Nostalgia, Lady Gaga and Amazon, and Google/Facebook Forgetting Core Customer

Digital Ad Market Update: 6/28 - 7/11 2019Finally we have both our beloved co-hosts, Matt and Joe, back in the studio for this episode OF RECORD. This week's digital marketing update comes in under 35...

11 Juli 201934min

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