Why the Future of Podcast Ads Belongs to Audience Data with Matt Shapo & Jason Adamski of IAB
Where is the money in podcasting really going—and how is ad measurement evolving to keep up?In this episode of PodBiz, Norma Jean Belenky and John Kiernan sit down with Matt Shapo, Senior Director of ...
21 Sep 38min
How to Make Your Podcast More Discoverable with Andrea De Marsi of PodSEO
How do you make a great podcast easier to find?Andrea De Marsi, founder and CEO of PodSEO and co-founder of Spreaker, joins PodBiz to break down one of podcasting’s longest-running challenges: discove...
14 Sep 57min
Why You’ll Want to Be at Podcast Movement 2026 with Molly DeMellier
What happens when a podcast conference stops trying to be everything to everyone and starts creating the right experience for the people actually in the room?Podcast Movement is heading to New York Se...
8 Sep 45min
How Podcasting Gets a Bigger Share of Ad Dollars with David Krulewich
If advertisers already understand the value of podcasting, what needs to happen for the industry to capture a bigger share of their budgets?David Krulewich, founder and CEO of Mission Media AI, joins ...
31 Aug 52min
How to Build a Better Podcast Ad Campaign with Andy Maxwell of Earmax Media
What separates a podcast ad campaign that drives real business results from one that simply delivers a large number of impressions?Andy Maxwell, co-founder of Earmax Media, joins PodBiz to explain why...
24 Aug 48min
Why Podcasting Is Growing Up with Helen Parker of Strange Magic
What does it take to build a sustainable podcast business now that the easy money has disappeared?Helen Parker, managing director and co-founder of Strange Magic, joins PodBiz to discuss what podcasti...
17 Aug 59min
How Podcast Attribution Unlocks More Ad Revenue with Jim Ballas of Magellan AI
What if a podcast campaign is working but the advertiser’s measurement tools cannot see the full impact?Jim Ballas, President of Measurement at Magellan AI, joins PodBiz to discuss podcast attribution...
10 Aug 45min
How to Build a Creator-Owned Podcast Business with Ainsley Rossitto of beehiiv
What changes when podcasters stop renting access to an audience and start building a media business they own?Ainsley Rossitto, Head of Podcasts at beehiiv, joins PodBiz to discuss audience ownership, ...
3 Aug 59min
