What Garth Brooks Can Teach Us About Podcast Ads
Are programmatic ads bad for podcasting? Or are they a lifeline for creators? We ask the number one solo artist in U.S. history. Credits: Written by Tom Webster Editing by Bryan Barletta Produced ...
2 Aug 202211min
Reporting On The Business Of Podcasting
Bryan speaks with Marketing Brew’s Alyssa Meyers about reporting on podcasting and audio for an advertising-focused publication. Marketing Brew is part of Morning Brew’s network of newsletters. Adtech...
24 Juli 202231min
Acast Buys Podchaser & 6 other stories for July 21, 2022
This week on The Download: Acast buys Podchaser, PodcastOne strikes out on their own, SiriusXM and Comscore expand their deal, Disney’s integrating with The Trade Desk , and Podnews caught 240 spam em...
21 Juli 202211min
Blubrry Brings A New Spin To Media Kits & 6 more stories for July 14, 2022
This week on The Download: Blubrry brings a new spin to media kits, Twitter’s building a podcast player, TargetSpot expands into Latin American audiences, Overcast’s creator has beef with how podcaste...
14 Juli 202211min
Edison Research Says Podcasting Is More Succession Than Yellowstone & 8 more stories for July 7, 2022
This week on The Download: Edison Research says podcasting is more Succession than Yellowstone, Reddit launches new take on live podcasting, Google’s Adtech is dropping IP, new data says podcast ads a...
7 Juli 202211min
Sounds Profitable Publishes The Creators Report + 5 more stories for June 30, 2022
This week on The Download: Sounds Profitable publishes the Creators report. Slate is running provocative billboards for Slow Burn, Spotify turns its radar on podcasts, rising YouTube CPMs make the pla...
30 Juni 202210min
SP Highlights: Disinformation and Ad Accountability w/ Claire Atkin Of Check My Ads
Brand suitability and brand safety are topics that we're never gonna get away from in any aspect of podcasting. Or advertising in general. And that's why I was so excited to have Claire Atkin, co-foun...
26 Juni 202217min
YouTube Gives Tips To Podcasters + 8 more stories for June 23, 2022
This week on The Download: a YouTube channel dives into podcasting on the video platform, the absence of podcasting’s middle class, and what do IAB’s measurement standards in video games mean for podc...
23 Juni 202211min
