Questions B2B Ask of Podcasting, Magellan AI's 📻 Attribution, & More
Today in the business of podcasting:CoHost & Quill VP of Marketing Alison Osborne argues the podcast industry is solving the wrong measurement problem: B2B brands have moved past "how many downloads" ...
1 Juni 4min
Podcasts Hit U.K. Prime-Time 📺, News From Podcast Show London, & More
Grab your custom Cannes Lions attendee announcement graphic for free here!Today in the business of podcasting:A roundup of all the top stories from The Podcast Show London last week. New data from Sou...
29 Maj 10min
Taskforce to Define "Podcast", YouTube is Enhancing AI Labels, & More
Today in the business of podcasting:The Alliance for Measurement in Podcasting (AMP), a 12-member task force organized by Oxford Road, is working to standardize podcast ad measurement and establish a ...
28 Maj 7min
New Gated Video on Spotify, UK Smart TV Podcasting, & More
Today in the business of podcasting:A new Signal Hill Insights Pulse Report, conducted in partnership with FlightStory, finds that 45% of monthly podcast consumers in the U.K. used a smart TV to liste...
27 Maj 5min
Radio, Podcasting, And The Portuguese Man o’ War
Make your own Cannes Lions announcement graphic!Sounds Profitable Partner Tom Webster breaks down data from the 2025 Advertising Landscape study showing that AM/FM radio Primes and podcast Primes over...
27 Maj 9min
Podcast Show London Recap, Spotify Launches Narrated Articles, & More
Today in the business of podcasting:The Podcast Show 2026 wrapped up in London with a wave of industry activity, including the debut of a new UK advertising landscape study from Sounds Profitable and ...
26 Maj 5min
The State of U.K. Podcast Advertising, Brazil's Audio Opportunity, & More
This week in the business of podcasting:A new Sounds Profitable and Sound Insights study of 5,033 U.K. adults finds 43% of British adults listen to ad-supported podcasts monthly, with 79% of those lis...
22 Maj 7min
U.K. Podcast Advertising Landscape, Global Podcast Economy Growth, & More
Today in the business of podcasting:Sounds Profitable and Sound Insights released The Advertising Landscape UK, the first large-scale study of how British audiences experience podcast advertising, fin...
21 Maj 5min
