9-8-25 - The Head of Instagram Explains What Metrics Matter Most on a Reel
Today, the Head of Instagram explains what metrics to focus on for analyzing Reels performance - it's average watch time, then likes. Additionally he explains why it took so long to make an iPad app, ...
9 Sep 20259min
9-5-25 - Instagram Comment Pinning and Adobe Premiere for Mobile
Today's show features the Head of Instagram, Adam Mosseri, talking about a feature request they have implemented - the ability to pin your own comment. Additionally Threads now allows up to 10,000 cha...
5 Sep 202514min
9-3-25 - Instagram gets an iPad app with a whole new design!
After many years of not treating the iPad like a device that needed a good Instagram experience, the team is finally rolling out an iPad app, with a different experience - the Reels tab will be featur...
3 Sep 202512min
9-1-25 - How to use Meta's AI to Write Scripts for Viral Videos and Cyndi Zaweski on Storytelling Strategies
Today on the show, Instagram gets filters for Story Replies, Unread messages, Unanswered messages, messages from Followers, and messages from Verified users. Additionally, the Instagram @creators acco...
1 Sep 202515min
8-28-25 - Instagram's New Video Tutorial Series to use Edits
Instagram has launched a new video series to explain how to get the most of out Edits, the Head of Instagram explains how to tell if someone has unfollowed you, and the YouTube Creator Insider team up...
28 Aug 202511min
8-25-25 - Instagram Launches the Ability to Connect Related Reels which is fantastic
Today the Head of Instagram explains connected Reels, which is a new feature that's badly needed. He also explains trial reels, how to stop certain people from seeing your reposts, how long to wait in...
25 Aug 202510min
8-22-25 - Email Newsletters are a Growth Hack with Bella Rose Mortel from beehiiv
Today I interview Bella Rose Mortel, a social media strategist and creative copywriter known for building authentic, high-impact digital brands. Currently at beehiiv, she leads content + strategy acro...
23 Aug 202523min
8-20-25 - Instagram Launches AI Auto-Dubbing for Reels between English and Spanish
Meta launches the ability to automatically have your Instagram and Facebook Reels translated and dubbed from English to Spanish (and vice versa!) but the AI will ensure your mouth matches the words. A...
21 Aug 202514min
