
Google Ads for Shopify: Why Your Costs Are Rising and What Still Works
Most Shopify brands use Google Ads to drive sales. The fastest-growing brands use it to build a DTC brand.Google Ads has become one of the most powerful ways for ecommerce brands to find new customers...
25 Aug 25min

Your Shopify Store Isn’t Enough: How To Win When Everyone Sells the Same Products
When customers can buy the same products from dozens of retailers, your Shopify store needs to give them a reason to choose you.In this episode, Nick is joined by Alan Dowell from Escentual, an online...
21 Aug 41min

We Audited 50 Shopify Stores: 7 Mistakes Losing Shopify Sales
Most Shopify brands don't have a traffic problem. They have a conversion problem.After auditing 50 Shopify stores and analysing hundreds of ecommerce experiences, Nick reveals the biggest mistakes tha...
18 Aug 21min

1 Million Shopify Journeys Reveal The Offers That Actually Convert
Your Shopify discount strategy could be costing you sales and profit.Want to test smarter promotions on your Shopify store? Try 506’s Shopify apps with an extended 30-day free trial using code WWS.Sho...
14 Aug 34min

Shopify SEO: Why Your Products Aren’t Appearing in ChatGPT
Your Shopify store could be invisible to the next generation of shoppers.As more customers start searching through ChatGPT and AI tools instead of traditional search engines, Shopify brands need to un...
11 Aug 21min

Your Shopify Margins Are Disappearing: The Fulfilment Problem Nobody Sees
Your Shopify growth could be limited by something customers never see: your fulfilment operation.Before building Ships A Lot, twin brothers Max and Zach Zitney were Shopify merchants themselves. They ...
7 Aug 36min

Shopify Email Marketing: 2% of Sends Are Driving 37% of Sales
Most Shopify brands do not need to send more emails. They need better automations.Omnisend analysed 27 billion emails and found that automated messages generated 37% of email sales from just 2% of sen...
4 Aug 26min

Your Shopify Growth Is Being Held Back by Inventory Problems
A bad customer review might have nothing to do with your product.Alan Grimsley from Inventory Planner joins Nick to explain why 77% of negative reviews can be traced back to operational problems - and...
1 Aug 39min




















