Nic Faitos, Founder and Senior Partner of Starbright Floral  Design, on Delivering 5-Star Customer Experience to New York’s Top Hotels
#SenecaProud24 Marras 2020

Nic Faitos, Founder and Senior Partner of Starbright Floral Design, on Delivering 5-Star Customer Experience to New York’s Top Hotels

SHOW NOTES

Let’s say you ran a business. I’m not going to tell you what kind of business. I’m going to let you guess.In this business, your customers spend a lot of time, and consideration choosing which of your products they’re going to buy from you. Often they select only the components, and leave you to assemble it in its final form. There’s often a lot of emotional investment involved in making their decision. And needless to say the final result has got to be perfect.In choosing the component parts, your customers can choose among hundreds of options, and leave it to you to put it all together. To add to the complexity of this business, you never really know how busy you’ll be. That said, all of your inventory needs to be completely rotated about every three days. After about 3 days, you can’t use it. And finally, your customers will often never see what they finally buy. They select the components, pay you for them, and the work you’ll do with them, and walk away, and it’s your job to make sure they somehow feel good about their choice to work with you, without seeing what they actually bought!How are you possibly going to keep those customers coming back to you?Have you guessed the kind of business I’m describing? It’s a florist. Think about it. Think of those times you’ve ordered flowers. You may never see the final result unless someone sends you a picture. So what is it about that that makes it a great experience for you? Now to add even more complexity to that….What if you’re the founder/ceo of one of the largest florists in New York City, serving all of the major hotels, where you have to get it 100% right every time? Managing that kind of complexity is trickier than any juggling act I think I’ve ever seen. And our guest today, Nic Faitos, let’s just say he’s damn good juggler.About Our GuestNic Faitos is the owner and founder of Starbright Floral Design, Inc. He goes by the title of Senior Partner, and he started the company in 1994.Prior to Starbright, Nic has lived, worked and studied in California, Greece, Florida before finally settling in NY. Nic has always been entrepreneurial, and his career has included publishing, technology and financial sales. But it makes sense that he found his home in NY. Nic is part of that enery, that sparkle, that puts the pizzazz in NY. If you’ve been to NY, you know what I’m talking about.Nic’s dedication to this industry, and as well as his dedication to delivering a five-star service experience, helped set a new standard for the floral industry. Specifically in his interactions with hoteliers, travel and tourism, which is a market he soon dominated. We spend some time talking about that.Since its start in 1994, Starbright Floral Design has grown from a single employee to seventy-five non-seasonal team members. Never has the company experienced a down year in revenue and is by every measurable standard the largest and most well- known floral brand in New York City.Nic has been featured on ABC News, The Wall Street Journal, Crain’s Business and at a presser with former Mayor Bloomberg, and now, this podcast.Nic and I connected over Zoom late this summer. And we started our conversation talking about what has set Starbright Floral Design apart from other florists, and what has made them the florists of choice for hotelliers in NY who have the highest standards in the world. Click

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Episode 5:  Dr. Camie Condon, from the Crime and Intelligence Analysis Degree program

Episode 5: Dr. Camie Condon, from the Crime and Intelligence Analysis Degree program

About Today's Show Professor Camie Condon is the program co-ordinator, as well as professor, in the Crime and Intelligence Analysis Degree Program.  In this episode we discuss... 1.  How analysts use social media to identify potential terrorist threats. 2. How the Seneca College Crime and Intelligence Analysis program prepares students for careers both in law enforcement, as well as the private sector. 3. How international terrorists were identified and ultimately captured with the help of Camie's company, iBrabo. About Today's Guest, Professor Camie Condon Dr. Camie Condon is the  academic coordinator as well as professor for the newly launched Crime and Intelligence Analysis Degree program taught out of Seneca College’s King Campus.  (teacher as well?).   A former crime analyst with the Halton Regional Police Service, Professor Condon received her B.A in Criminal Justice from Michigan State University and her M.Sc. and Ph.D from the University of Liverpool, (UK) .  As a part of Camie’s Ph.D research she examined police tactical decision making during armed confrontations. Camie is also a long time member/researcher of iBrabo, a Canadian based open source intelligence research group. Camie’s role with iBrabo includes assisting in collaborative research in the areas of conflict monitoring, extremist use of social media intelligence (SOCMINT), and identifying persons at risk for recruitment to violent extremism. So in other words, when Dr. Condon isn’t in the classroom teaching about Intelligence Analysis, she’s out there catching real-life bad-guys.  And the skills she applies to catch those bad guys are the same skills they cover in this program. She’s joined us here in the Sandbox studio at Newnham Available on iTunes #SenecaProud Podcast is now available on iTunes, which means it's available pretty much wherever you get your podcasts.  Here's the link.  https://itunes.apple.com/ca/podcast/senecaproud/id1448933774.  While you're there, please subscribe, give us a rating, and leave a comment.  It really helps get our podcast found. Thanks for listening!   Pat Perdue

11 Helmi 201927min

Episode 4:  David Agnew; President of Seneca  College

Episode 4: David Agnew; President of Seneca College

About Today's Show Seneca College President David Agnew invited us into his office to talk about some exciting changes and developments at Seneca College.  In this episode, President Agnew discusses, 1.  The new centre for Innovation, Technology, and Entrepreneurship at the Main Campus, and Magna Hall, at King Campus.   2. The importance of inter-disciplinary learning, and an emphasis on "crossing boundaries" between programs to meet today's employment needs. President Agnew also talks about his career, starting out as a sports reporter in high school; and provides his key advice he gives to people to advance their career. About Today's Guest, President David Agnew With extensive experience in the public, private and non-profit sectors, David Agnew became the fifth president of Seneca in July 2009. Under his leadership, Seneca has experienced record growth in enrolment and expanded its offerings in both undergraduate and graduate programs. One of the largest colleges in Canada, Seneca is growing its applied research, broadening international and corporate partnerships, investing in capital expansion and adopting an innovative academic direction to increase experiential, cross-disciplinary and flexible learning opportunities. Mr. Agnew was Secretary to the Cabinet and head of the public service in the Government of Ontario, Canada from 1992 to 1995 after serving as Principal Secretary to the Premier. In 1995, he led the Public-Private Partnerships Project and was seconded to Massey College at the University of Toronto where he was a Senior Resident.  He was the President and CEO of UNICEF Canada, the first head of the organization recruited from outside the international development sector. As Principal for the consulting firm Digital 4Sight, he led the firm’s global research initiative on Governance in the Digital Economy, an exploration of the impact of technology on government and democracy. In the co-operative sector, he was the Executive Vice-President and Corporate Secretary for the Credit Union Central of Ontario. Mr. Agnew was the Ombudsman for Banking Services and Investments, the national dispute resolution service for consumers and small businesses.  Mr. Agnew’s working life started in high school as a newspaper reporter in Toronto and he continued his journalism career in St. John’s, Ottawa and Edmonton. He was the gold medallist when he graduated from Memorial University of Newfoundland with a B.A. in political science. Following his studies, he was a Parliamentary Intern at the House of Commons of Canada. In 2012, Mr. Agnew received a Queen Elizabeth II Diamond Jubilee Medal for his service to the community. Available on iTunes #SenecaProud Podcast is now available on iTunes, which means it's available pretty much wherever you get your podcasts.  Here's the link.  https://itunes.apple.com/ca/podcast/senecaproud/id1448933774.  While you're there, please subscribe, give us a rating, and leave a comment.  It really helps get our podcast found. Thanks for listening!   Pat Perdue

28 Tammi 201930min

Episode 3: Professor Laura Cavanagh, Behavioural Sciences Diploma Program

Episode 3: Professor Laura Cavanagh, Behavioural Sciences Diploma Program

About Today's Show Professor Laura Cavanagh shares her insights into what makes the very popular Behavioural Sciences Diploma Program so successful.   1.  Who this program is for 2. Surprising Challenges 3. Why it can be life-changing for some students About Today's Guest, Professor Laura Cavanagh In addition to being a mom, and a clinician, and a published author, Laura Cavanagh is professor of Psychology and Behavioural Science and Seneca College, and is also the academic coordinator of the Behavioural Sciences Diploma program.  She joined us in the Sandbox Studio to hang out and talk about why her program is so freaking awesome! Thank you Sandbox Studios @ Seneca Shoutout to Julio and everyone at The Sandbox for all your help in making this podcast series possible.  If you’re a student at Seneca and you haven’t checked out the Sandbox, absolutely do it.  It’s open to all Seneca students and faculty, and you can do all kinds of media related things there from from video and photography, to digital music, to recording a podcast.  Available on iTunes #SenecaProud Podcast is now available on iTunes, which means it's available pretty much wherever you get your podcasts.  Here's the link.  https://itunes.apple.com/ca/podcast/senecaproud/id1448933774.  While you're there, please subscribe, give us a rating, and leave a comment.  It really helps get our podcast found. Thanks for listening!   Pat

14 Tammi 201935min

Episode 2:  Brian Bell from Seneca's Business Analytics Program

Episode 2: Brian Bell from Seneca's Business Analytics Program

My guest, Brian Bell, is professor of project management in the Seneca School of Business, Our conversation focuses on a new program at Seneca he’s the co-ordinator of – Business Analytics.  That course kicks off in January of 2019. Brian and I also touch on the amazing impact our international students have on our community here at Seneca.  And finally, we talk about Brian’s recent appointment as Chair of the School of Leadership and Human Resources – which is kind of a big deal!  So I asked Brian what it means to be a professor at Seneca.  What is it that sets Seneca professors apart from faculty at other colleges or universities.  I thought his answer was really interesting. Thanks for listening.  You'll love this episode!

2 Tammi 201922min

Episode 1:  Amanda Cupido, Seneca College School of Media

Episode 1: Amanda Cupido, Seneca College School of Media

Welcome to episode #1! My guest in today’s episode is Amanda Cupido, from Seneca's School of Media. Amanda helped design, and teaches, two courses we discuss in today's show: Advanced Storytelling for Audio Platforms and Introduction To Integrated Newsroom In this episode we not only hear about the specifics of the courses Amanda teaches in the School of Media at Seneca College, but we also get to share in Amanda's enthusiasm for teaching, and the unique, challenging journeys her students undertake as they learn the ropes of media.  You'll love this first episode. A little more about Amanda Cupido She is the author of a book on podcasting!!!  Called Let's Talk Podcasting: The Essential Guide to Doing it Right and the Toronto Public Library's first Innovator in Residence for podcasting. Previously, she worked as a major market radio producer, reporter and news anchor. Amanda can be reached via Twitter at @cupido

2 Tammi 201921min

#SenecaProud Podcast - Welcome Episode

#SenecaProud Podcast - Welcome Episode

I'm Pat Perdue, and I'm thrilled to be able to bring you SenecaProud Podcast, featuring Seneca College in Toronto, Canada. Seneca College in Toronto is a really great school.  People come to study at Seneca from all over the world which makes it a hotbed of innovative thinking.  And a big part of that thinking is driven by our amazing faculty, many of whom are, well, like me, professionals who are thriving in their own businesses, and teach at Seneca as a way to share their passion for what they do.  Needless to say I’ve been hugely inspired by the people I’ve met. And what happens when I get inspired?  Well, apparently I launch a podcast.  So, here we are!  Welcome to the #SenecaProud Podcast,  where I get to introduce YOU to some of Seneca College’s amazing faculty.   So subscribe, download, and join me, as we meet some of the super inspiring folks who teach here at Seneca College, in Toronto.

2 Tammi 20191min

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