2022: TAG Heuer x Gulf - an indelible partnership
A Matter of Time17 Touko 2024

2022: TAG Heuer x Gulf - an indelible partnership

Season 3: The TAG Heuer Monaco | In this episode, we explore one of our most iconic partnerships: TAG Heuer x Gulf. We take you on an exhilarating journey. From the origins of the iconic Gulf livery in the 1970s to the latest iteration of this glorious partnership: the TAG Heuer Monaco Chronograph x Gulf.

Image: TAG Heuer Monaco Chronograph x Gulf, Reference CBL2115.FC6494

Show notes:

0:45 The history of TAG Heuer x Gulf

1:22 J.W. Racing

2:09 The story of the Gulf livery

3:14 2007: the TAG Heuer Monaco Gulf

3:41 2016: a joint relationship

4:08 Successive iterations

4:19 2022: the TAG Heuer Monaco Chronograph x Gulf

4:56 Debut at the Monaco Historic Grand Prix 2022

5:22 Going back to the golden age of motor racing

6:04 Winning the Iconic Watch prize at the GPHG

Jaksot(26)

1950s: The pre-Carrera years

1950s: The pre-Carrera years

Season 1: The TAG Heuer Carrera | In our first series, we uncover the history and heritage of the iconic TAG Heuer Carrera. But before we get to the collection, we’re taking you all the way back to the 1950s. To the pre-Carrera years and the story of the legendary race that inspired the Carrera. Join your host Nicholas Biebuyck, Heritage Director at TAG Heuer, as he takes you back in time on A Matter of Time.   Image: Heuer Carrera, Reference 3336   Show notes: 0:35 The Pre-Carrera references: 2444, 3336, 2447 1:28 Carrera Panamericana: the legendary race that inspired the collection 2:54 Porsche x TAG Heuer shared history with Carrera Panamericana  3:50 Heuer history: timekeeping and stopwatches  4:03 Increased demand for watches after World War 2 4:20 Military watches that inspired performant wristwatches  5:02 1950s references inspired by modern designs of the time 6:02 1959 - The year Jack Heuer joined the business

22 Maalis 20236min

Coming Soon : A new podcast by TAG Heuer

Coming Soon : A new podcast by TAG Heuer

Behind every iconic watch there’s a timeless story. Welcome to A Matter of Time, a podcast by TAG Heuer. Hosted by Nicholas Biebuyck, Heritage Director at TAG Heuer, we dig into our archives to bring you untold stories of our watches and how they have influenced sport and popular culture through time. In the first season, we explore the enduring legacy of the TAG Heuer Carrera. Hop into this time machine and discover how everything is simply A Matter of Time.

8 Maalis 20231min

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