Built in Public
Built in Public is a personal brand podcast hosted by Courtney Johnson. Each week, Courtney sits down with founders, creators, and operators to unpack how they turn expertise into authority, visibility into opportunity, and content into long-term leverage. We talk positioning, audience building, thought leadership, and what it actually takes to show up before you feel ready. If you want to build it in public, this show is for you.

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The Delegation Playbook That Made Me 7 Figures

The Delegation Playbook That Made Me 7 Figures

hey friends!! welcome back to another solo episode. it's been way too long and I have so much to say before my mat leave!!🤰🤍okay so. I once paid a woman $100 to clean my house, then spent the entire...

11 Elo 48min

How April Whitney Went From a $65 Ebook to Building the Petite PWR ® Fitness Empire

How April Whitney Went From a $65 Ebook to Building the Petite PWR ® Fitness Empire

April Whitney was eating under 1,200 calories a day, training like an elite athlete, and still couldn't figure out why her body wasn't changing. Then she started working as a copywriter in pharmaceuti...

4 Elo 55min

How To Build A Profitable Personal Brand Without Quitting Your Job, with Adama Lorna

How To Build A Profitable Personal Brand Without Quitting Your Job, with Adama Lorna

Adama posted her first YouTube video to about five views, most of them people she already knew, while working full-time as a site reliability engineer. She never quit that job. She built a 180,000+ su...

28 Heinä 37min

The Man Behind Hormozi and Simon Squibb's Growth on How to Make Money With Your Personal Brand

The Man Behind Hormozi and Simon Squibb's Growth on How to Make Money With Your Personal Brand

Tobias Allen was knocking on doors at 16 with no job, no connections, and no plan, and by 25 he was Director of Marketing at Acquisition.com working directly with Alex and Leila Hormozi.And in this ep...

21 Heinä 55min

Simon Alexander Ong: The Personal Brand Playbook That Got Him 4 Million Views

Simon Alexander Ong: The Personal Brand Playbook That Got Him 4 Million Views

Simon Alexander Ong was let go from Lehman Brothers the day it collapsed in 2008. He had no plan. No backup. Just a decision to finally figure out what he really wanted in life.That decision led to a ...

14 Heinä 48min

The Diary of a CEO Director of Trailers on How to Stop the Scroll and Grow Faster on Social Media

The Diary of a CEO Director of Trailers on How to Stop the Scroll and Grow Faster on Social Media

Anthony Smith was about to quit editing forever the night he saw the Diary of a CEO job posting. He'd just told his girlfriend he was done. She said give it one more chance. He stayed up all night bui...

7 Heinä 50min

Alexandra Steinacker-Clark: How a Personal Brand Creates Opportunities in Any Traditional Industry

Alexandra Steinacker-Clark: How a Personal Brand Creates Opportunities in Any Traditional Industry

Alexandra Steinacker-Clark got her foot in the door at Sotheby's through a cold coffee request, built 27K followers on LinkedIn without a strategy, and landed a book deal with a Hachette subsidiary th...

30 Kesä 36min

How to Write and Self-Publish a Book That Gets You Speaking Gigs and Money with Chandler Bolt

How to Write and Self-Publish a Book That Gets You Speaking Gigs and Money with Chandler Bolt

Chandler Bolt was painting houses door to door at 18, getting cussed out and threatened, and then dropped out of college to co-author his first book at 23. Now his company publishes two to five books ...

23 Kesä 56min

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