#260: Your mobile app strategy is backward with Matt Hudson, Founder of BILDIT - by Branch
What if your mobile app strategy was holding back your entire company's growth? In this episode, Amanda and Adam of Branch welcome back Matt Hudson, founder of BILDIT, to discuss why mobile-first thin...
23 Helmi 40min
#259: Measuring real-world impact in app marketing with Dane Buchanan, Global Chief Data & Analytics Officer at M+C Saatchi Performance
How do you know if your app marketing is actually driving growth — or just generating activity? In this episode, we speak with Dane Buchanan, Global Chief Data & Analytics Officer at M+C Saatchi Perfo...
16 Helmi 13min
![#258: From installs to outcomes in app growth with Lee Aho, Chief Revenue Officer at Perform[cb]](https://cdn.podme.com/podcast-images/CBB25873383580CBA2FD18E4A4EF5F8D_small.jpg)
#258: From installs to outcomes in app growth with Lee Aho, Chief Revenue Officer at Perform[cb]
Scaling user acquisition has become harder to justify and even harder to predict. App teams are under pressure to grow faster while proving, with real data, that every dollar spent delivers meaningful...
9 Helmi 18min
#257: Why saying “no” Is key to long-term success with Mick Rigby, founder and CEO of Yodel Mobile - by Branch
Welcome to another episode of How I Grew This podcast from our partner Branch – mobile attribution platform and app analytics solutions for enterprises. It covers building a sustainable agency through...
2 Helmi 31min
#256: Ad quality is hurting retention & app revenue with Alex Yerukhimovich, General Manager at AppHarbr
For many app teams, ads are treated as a necessary tradeoff — something you accept in exchange for revenue. But ad quality isn’t just an ad ops issue. It directly shapes user experience, retention, an...
26 Tammi 25min
#255: ChatGPT and the future of app discovery with Dan Shabtay, Co-Founder of Z2A Digital
The way app users discover, evaluate, and even build apps is starting to shift — and large language models are at the center of that change. As AI platforms evolve beyond chat and into full ecosystems...
19 Tammi 25min
#254: Subscription App Growth: Insights from the Frontlines with Shumel Lais, Co-Founder at Day 30 - by Branch
Happy 2026, everybody! We're kicking off this year with an episode from our partner Branch - mobile attribution platform and app analytics solutions for enterprises. Join Adam and Amanda of Branch as ...
8 Tammi 34min
#253: How paid campaigns boost your ASO with David Quinn, VP of Strategy and Partnerships at Gummicube
App Store optimization is often treated as a checklist item — update keywords, run a few tests, maybe layer on some paid traffic. But when those pieces operate in isolation, teams miss the real opport...
18 Joulu 202522min
