UN 351 - YPulse. Level Up Your Marketing Game.
In this interview, YPulse's MaryLeigh Bliss discusses young consumers' gaming and media consumption habits. Discover key insights on reaching young consumers, including their openness to in-game marke...
20 Helmi 202529min
UN 350 - Diane Schwartz. Navigating Communications.
Diane Schwartz, CEO of Ragan Communications, discusses the role of communications in business, the importance of aligning communication goals with business goals, and how to build and maintain a stron...
13 Helmi 202528min
UN 349 - IJRM. Luxury Branding and the Creator Economy.
In this interview, Emanuela Prandelli, LVMH Associate Professor of Fashion and Luxury Management at Bocconi University, discusses research she and her colleagues recently published in the IJRM. Their ...
6 Helmi 202529min
UN 348 - Jenny Wall. Media, Marketing & Advertising.
Gabriella Mirabelli and guest Jenny Wall, CMO of VideoAmp, discuss the evolving landscape of entertainment, marketing, and advertising. Wall shares her insights on the power of data-driven storytelli...
30 Tammi 202527min
UN 347 - YPulse. Predictions for 2025.
Discover the future of youth culture as MaryLeigh Bliss, Chief Content Officer at YPulse, reveals her predictions for 2025's top trends. From the revival of local, offline experiences to the rise of l...
23 Tammi 202529min
UN 346 - Jennifer Gardner. The Art of Persuasion.
In this episode Jennifer Gardner, a trial lawyer, coach, and consultant, shares valuable insights on persuasive communication. Learn how to leverage authenticity, storytelling, and active listening to...
16 Tammi 202528min
UN 345 - IJRM. Creatrepreneurs.
This interview with Simone Wies and Alexander Edeling explores the evolving creator economy, focusing on the rise of "creatrepreneurs" and their unique business models. Gain valuable insights into th...
9 Tammi 202528min
UN 344 - Molly Neuman. CD Baby.
This interview with Molly Neuman, President of CD Baby, explores her journey from Riot Grrrl musician to music industry executive. Neuman discusses the music industry's evolution, the importance of re...
19 Joulu 202427min
