Fitt Insider25 Okt 2022

158. Fritz Lanman, CEO of Mindbody

Today I'm joined by Fritz Lanman, CEO of Mindbody.

Mindbody's 20 years of product innovation, research, and thought leadership fueled the boom of the boutique wellness revolution and continue to foster the growth of the global wellness industry. Mindbody serves wellness professionals around the world who have dedicated their lives to bettering other lives, connecting them with millions of people seeking those transformative experiences.

In this episode, Fritz talks about his experience running ClassPass, why the company was acquired by Mindbody, and his transition to the Chief Executive role. Plus, we cover wellness trends, the fitness industry's recovery, and more.

In this episode, you'll learn:

The pricing model that ClassPass' studio partners hated and hurt the company's bottom line
How Fritz convinced studios, spas, and salons to integrate ClassPass and convinced outside investors of its potential
Why in-person fitness experience is making a comeback and how Mindbody is capitalizing on its resurgence

Links & Resources

Subscribe to the Fitt Insider newsletter
Visit the Fitt Insider jobs board
View current Fitt Insider investment and get in touch

Fritz' Links

Mindbody's website
Follow Mindbody on Twitter
Mindbody is on Instagram
Connect with Mindbody on Facebook
Check out Mindbody on YouTube
ClassPass' website
Follow Fritz on Twitter
Fritz' LinkedIn page
Fitt Insider podcast #86: Josh McCarter, CEO of Mindbody
Fitt Insider podcast #36: Fritz Lanman, CEO of ClassPass
Fitt Insider podcast #11: Rick Stollmeyer, Co-founder and CEO of MINDBODY

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