Why that person didn’t close...and how to use this one unstated fact to give you the upper hand in the sale | Ep 45

Why that person didn’t close...and how to use this one unstated fact to give you the upper hand in the sale | Ep 45

“You're trying to get them to think about all the things they've done and how much investment they've put into it." Today, Alex (@AlexHormozi) discusses the importance of establishing a gap between the customer's current situation and their desired outcome to close a sale. He emphasizes the advantage of having the customer express interest in the solution offered and provides examples of how to establish a gap in a weight loss or gym membership sales conversation. Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth. Timestamps: (1:08) - Clarify goals and past efforts to establish gap (2:56) - Probing reveals marketing limitations for gym owners (4:59) - Identify reason, leverage during conversation (7:43) - Highlight unsuccessful attempts to block solutions (8:47) - Overcome objections, remind of need for a solution Follow Alex Hormozi’s Socials: LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

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Episoder(1155)

Every Business Owner Should Watch This | Ep 1006

Every Business Owner Should Watch This | Ep 1006

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube   Husee's father built a dental practice over 30 y...

8 Okt 27min

How to Make Money With Social Media (My Exact Playbook) | Ep 1005

How to Make Money With Social Media (My Exact Playbook) | Ep 1005

Get your personalized $100M scaling roadmap: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube      Algorithms reward what most people like instead of what your best buyers ne...

6 Okt 10min

How I Would Build a $10M Service Business (If I Had to Start Over) | Ep 1004

How I Would Build a $10M Service Business (If I Had to Start Over) | Ep 1004

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube   Kaleb's roofing company was doing $20K a month a...

1 Okt 19min

A Video to Watch if You're Ambitious and in Your 20s or 30s | Ep 1003

A Video to Watch if You're Ambitious and in Your 20s or 30s | Ep 1003

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube   One of the most tragic things in life is to ...

29 Sep 8min

How to Price a Service Business So It Actually Makes Money | Ep 1002

How to Price a Service Business So It Actually Makes Money | Ep 1002

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube   Joey Goone runs Utopia Experience, a St. Louis e...

25 Sep 29min

Get Rich While You Are Young | Ep 1001

Get Rich While You Are Young | Ep 1001

Book Your Spot at the 2-Day, Interactive Scaling Workshop in Las Vegas: https://www.acquisition.com/o-vegas A dollar invested at 25 might be $90 by the time you're 70. The same dollar invested at 45...

22 Sep 9min

How I'd Turn One Event Into $2.5 Million | Ep 1000

How I'd Turn One Event Into $2.5 Million | Ep 1000

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube      Dr. Zyad bought an 18-year-old concierge medi...

17 Sep 26min

The X Factor: Why Dolly Parton Was Impossible to Ignore | Ep 999

The X Factor: Why Dolly Parton Was Impossible to Ignore | Ep 999

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube      In a world where anyone can make content ...

15 Sep 13min

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