Make People Actually Care: Divorce edition | Classic Storytelling with Marsha Shandur 2

Marsha Shandur - our persuasive story expert - has a simple framework that makes everything you write for your business more persuasive.

That's every presentation, email + piece of sales copy more effective. So helpful.

She walks us through the whole thing - normally only taught in her workshops - as we look at Two Homes, a picture book about a kid with separated parents that turns out to be a masterclass in persuasive communication.

It's fresh, easy to apply + will change how you communicate with your clients.

Look for more Classic episodes + go back to catch #1 in this Classic Storytelling mini-series if you haven't already.

Books discussed in this episode:

Two Homes - Claire Maserelle, illustrations by Katie MacDonald

Dinosaurs Divorce - Laurene Krasny Brown

Mama, Mummy and Me in the Middle - Nina LaCour

The Very Hungry Caterpillar - Eric Carle

Little Gorilla - Ruth Bornstein

Winnie the Pooh - A A Milne

Marsha’s Instagram: @yesyesmarsha

Marsha’s Website + Secret Page - Made Just for Us: www.yesyesmarsha.com/BizBookBroadcast

====

If you’d like my help with your Business go to www.lizscully.com/endlessClients

====

And don’t forget to get your reading list of the 10 essential reads for every successful biz owner - these are the books Liz recommends almost on the daily to her strategy + Mastermind clients.

This isn’t your usual list of biz books, these answer the challenges you’ve actually got coming up right now. Helpful, quick to read and very timely.

Click here lizscully.com/reading to get your book list

Denne episoden er hentet fra en åpen RSS-feed og er ikke publisert av Podme. Den kan derfor inneholde annonser.

Episoder(1000)

Financial Red Flags | Red Flags with Karen Gordon

Your favorite local place has stopped taking cards. The napkins have gone thin. Something's up + you already know it. CFO Karen Gordon is back for our Red Flags strand, this time on spotting financia...

7 Sep 29min

Gina Gardiner & Friends with Helen Amery - You Are Successful & You Think You Have Everything, Right

My name’s Helen Amery and even before starting Wild Fig, back in 2014, I’ve had a passion for great leadership and great cultures. Now, my work removes internal interference so that being a founder u...

7 Sep 58min

The Traffic Jams of Life

The Traffic Jams of Life Most of us, if we're honest with ourselves, would like to be better-- to get more out of life; to experience more joy, more confidence, more abundance, more love and more hap...

7 Sep 6min

The Global Gratitude Show with Oksana Kolesnikova

Oksana Kolesnikova is an internationally recognized pianist, composer, producer, television host, and entrepreneur whose career bridges classical artistry, contemporary entertainment, philanthropy, an...

7 Sep 54min

Awaken Hope with Renee Jones on How Your Identity Affects Food

Renée Jones spent 40 years on the Diet Yo-Yo learning every diet – and every cheat -- before overcoming emotional/stress eating to reach and maintain her goal since 2012. She has a Master’s degree in...

6 Sep 48min

Sunday Church Services with Prince of Peace Lutheran Church 9_6_26

Sunday Church Services with Prince of Peace Lutheran Church Airdate: 9/6/26 Come Worship With Us! Prince of Peace Lutheran Church Pastor: Kevin Martin 10250 Haynes Bridge Road John's Creek Geor...

6 Sep 49min

Awaken Hope PM Edition with Ben Lemans talking about his book Between the Tines

Ben Leman is a businessman, rancher, and fourth-generation Texan whose appetite for adventure has carried him from the remote wilderness of Alaska to elk hunts in the mountain West and travels across ...

5 Sep 27min

Awaken Hope with Patrick Sangimino on Patrick Sangimino

Patrick Sangimino was an award-winning journalist for more than four decades at newspapers in California and throughout the Midwest before retiring in 2024. He covered the National Football League for...

5 Sep 31min