EP340: People, Passion & Profit - Jo Gregory, Recruitment Training & Growth Advisor, CEO & Founder

Lysha Holmes welcomes back Jo Gregory to the Recruiter’s Recruitment Podcast for a wide-ranging conversation about where recruitment is heading, how recruiters can stay relevant in an AI-enabled world, and what it really takes to build high-performing recruitment businesses.

This episode explores why recruitment remains a people business, even as technology transforms how we work. Jo shares her perspective on using AI to enhance rather than replace human skills, why transactional CV-sending is becoming increasingly outdated, and why consultative recruitment, problem-solving and genuine relationships will remain essential.

They also dive into the next generation of recruitment talent, including Gen Z and the future Gen Alpha workforce. What skills should recruiters be developing? How can businesses attract younger talent without trying to turn them into copies of existing recruiters? And why are coachability, curiosity, emotional intelligence and communication becoming increasingly important?

Jo also discusses building high-performance teams, blended learning, recruitment and retention, creating stronger cultures and why founders should focus on maximising the people they already have rather than simply increasing headcount.

Beyond recruitment, Jo talks about her work with The Hummingbird Project and its “Freetail” movement, exploring purpose, giving back and how lessons from building high-growth businesses can translate into the charity sector.

🔗 Connect with the guest

Jo Gregory: https://www.linkedin.com/in/jogregory/

The Hummingbird Project: https://hummingbirdhubs.co.uk/

Baby Bank Alliance: https://babybankalliance.org/

i-intro: https://www.i-intro.com/

Add your “placement song” to our playlist — the more, the better!

https://open.spotify.com/playlist/0MJf3d4gnZNeBjtPqhAfrW

🔗 Connect with the host

Lysha Holmes: https://www.linkedin.com/in/lyshaholmesr2r/

Qui Recruitment: https://www.quirecruitment.co.uk/

The Recruiter’s Recruitment Podcast is proud to be part of the Recruitment Podcast Network: https://recruitmentpodcastnetwork.com

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https://the-recruiters-recruitment-podcast.captivate.fm/

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The Recruiter's Recruitment Podcast is proudly sponsored by Paiger and Atlas, and partnered with Bristow & Hardy and Keybridge IT Solutions.

Our sponsors:

Paiger - Making Recruiters Smarter and Faster. Paiger helps recruiters build personal brands, identify new business opportunities, attract candidates, and have better conversations.

Find out more about Paiger: https://paiger.co/

Atlas - Imagine a recruitment platform that was built from the ground up using the latest in generative AI technology. A platform that combines your favourite 10 tools into one simple UI with perfect integration out of the box. Imagine all your mundane tasks automated. The result? You'll generate 50% more revenue.

Find out more about Atlas: https://recruitwithatlas.com/

Our partners:

Bristow & Hardy partners with SME recruitment agencies to accelerate growth through sales enablement and recruitment marketing. With over 7 years’ experience, we specialise exclusively in the recruitment sector, delivering strategy, branding, websites, marketing campaigns, and sales support. Our proven growth suite of products helps agencies attract more clients, win more business, and scale efficiently.

https://www.bristowandhardy.co.uk/

Keybridge IT Solutions is a London-based Fully Managed IT Support and solutions Provider - Providing 24×7 Support to all Customers. Specialities include Microsoft Cloud, including Office 365, Microsoft 365, Microsoft Azure, Security, Internet Connectivity, VoIP, and much more.

https://www.keybridgeit.com/

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